How to pitch your Idea.
What does pitch mean?
A pitch is basically delivering a business plan verbally.
A business plan.
Is a document that tells what you plan to do and what you need to do it.
To make it clear...
Pitch is not a substitute for a business plan; it is simply a different, more concise, delivery method.
Elevator Pitch
Very short pitch that distils the idea into a short summary that takes only as long as a short elevator ride.
Main Objective
Spark interest in what you do.
Creating an Elevator Pitch.
A good elevator pitch should last no longer than a short elevator ride of 40 to 60 seconds.
Follow these steps to create a great pitch...
Identify Your Goal
Start by thinking about the objective of your pitch.
- Do you want to tell potential clients about your organization?
- Do you have a great new product idea that you want to pitch to an executive?
- Do you want a simple and engaging speech to explain what you do for a living?
Explain What You Do
Start your pitch by describing what your organization does.
Focus on the problems that you solve and how you help people.
what do you want your audience to remember most about you?
Why Ideas can fail?
Because is a bad idea.
Most of the people says...
Because people don't say the brilliance of my idea.
Because you were unable to convince people.
Communicate Your USP
Your elevator pitch also needs to communicate your unique selling proposition.
You'll want to communicate your USP after you've talked about what you do.
Engage With a Question
After you communicate your USP, you need to engage your audience.
Involve them in the conversation.
Practice
Like anything else, practice makes perfect.
How you say it is just as important as what you say.
Thanks.
How to pitch your idea
By Luis Hernandez
