Rhetoric and modes
rhetoric and the graphic novel
english 4810-6810
rifenburg
rhetoric
How a text means vs what a text means
The production of text vs interpretation of text (poetic)
--James Berlin, Rhetoric and Reality
Aristotle's definition: seeing all the available means of persuasion in any given case
Rhetorical Situation
To help study textual production or produce text ourselves
more to communication than that...
Context
KairosConstraintsExigence
What is this discourse about?Why is this discourse needed?What is the discourse trying to accomplish?
--Keith Grant-Davie "Rhetorical Situations and Their Constituents"
Text
"the production of spoken and written text" (Berlin 1)
What is text?
What isn't text?
Everything is rhetoric according to Kenneth Burke
Everything is produced, formed, manipulated by humans
But for our purposes, let's stick to comics
Communicative modes
modes: "the result of a social and historical shaping of materials chosen by a society for representation" (11)
Gunther Kress's Multimodality
Think Lascaux, the Spinx, Egyptian hieroglyphics, tweets,
Traditional college writing assignment:
white 8.5 x 11 sheet paper
black ink
standard font (Times New Roman, Arial, no Calibri!!)
12 point font or so
left alignment
paragraphs
alphabetic text
English
Design and mode is determined because of the genre
In comics, the genre is much more fluid
The communicative modes are more diverse
Lettering (the how)
Alphabetic text (the what)
Inks
Colors
Cover
Layout
Visual Rhetoric
How are comic creators using these various communicative modes?
How are comics produced to persuade?
HOW DO THEY MEAN?
Graphic Novel 2
By mrifenburg
Graphic Novel 2
Graphic novel
