How I bankrupt my first startup by not understanding the definition of MVP

 Minimum Viable Product

Krzysztof Szumny

"A Minimum Viable Product is the smallest thing you can build that delivers customer value"

"The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort."

Definitions

Validation of your idea without building anything

  • Customer interviews
  • Landing Pages
  • Ad Campaigns
  • Fundraising
  • Explainer videos
  • Manual-first (aka “Wizard of Oz”) MVP
  • Digital & Paper prototypes
  • Pre-order pages

Ways to test your Minimum Viable Product

with Minimum Viable Business

Being sure that there is demand for a product like yours

What MVP is not

  • MVP is not a strict plan for the first few months of development
  • MVP is not a demo with a bunch of cool features
  • MVP is not a list of chopped out features

MVP is more like a process, which can save your business

MVP is different for each industry

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