Raef Lawson | What is the Importance of Brand Management?

By Raef Lawson

Raef Lawson | What is the Importance of Brand Management?

People recognize your product or services through the brand. Nowadays, a wide range of products is accessible for everyone. Hence, brand management is necessary for businesses says, Raef Lawson. In fact, top brands do not spend a huge amount of money on branding.

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