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Video Ad Placement

RedServize

 

We are owners of one of the biggest video ad networks, which includes over 17 000 websites 

 

We provide with efficient technology for brand promotion and reach any target group

is an expert in brand promotion through video ad

 

Key indicators

audience 65 M unique users a month
413 M video inventory per month
100 M views per month

64%  of audience in cities 700 +
     

82% Russia
6%  Ukraine
2,75% Belarus
1,62%  Кazakhstan


    

10%  Others
     

average CTR  сover the network 3%
60% plays to middle of the content
56%  plays to the end of the content

 

fraud protection


93%  desktop trafic
7% mobile trafic

 

51% audience 12-24
37% audience  25-44
12% audience  45 +

 

Mobile traffic in MoeVideo video net

audience11M аunique users a month
30M video inventory per month
     

85% Russia
9 %  Ukraine
3 % Belarus
3 %  Кazakhstan
   

15 % audience 18-24
46 % audience  25-34
27 % audience  35 - 44

 

 2 Q 2018, In-app Ad

 

Video ad formats

IN-STREAM

Pre-Roll - ad plays before content

Mid-Roll - ad plays in the middle of the conten

Post-Roll - ad plays in the end of the content

Pause-Roll - ad plays after resuming viewing 

Ad plays before the main video, which user watches, or in the middle or in the end of the main video. Ad also can play after unpausing the main video.

The placement can be on news and information websites, entertainment websites, YouTube.

OUT-STREAM

Ad is showed in video unit which is placed in the heard of editorial content.

 

The placement can be on  news and information websites, entertainment websites.

17 000 websites

The biggest video ad networks, which includes over

Video ad formats

Case: promoting of PNK Group
leading industrial developer of Russia

Objective: to increase brand awareness among B2B audience, attract new partners and customers

Format:

 

Targeting:

Campaign period:

Results of the campaign for today:

>12 000 000
YouTube views

get in YOUTUBE TRENDE
gon the first day of the seeding

>95 000 000
views on sites rbc.ru, interfax.ru, forbes.ru, vestifinance.ru

63% plays to middle of the content

CTR 2,97%
 

FIRST LEAD XX MILLION $
on the third day of the advertising

YouTube seeding
Promotion over the network websites

Promotion in the Smart TV Apps

Format:

 

Geo - Ru

Bussines audience

May 15 thus far

Case: promoting of "Gazprom space systems"

Objective:

995 026

 

8479

CTR 0,8%
 

The product: satellite Internet for B2B

                    to inform audience about new product, attract new users to landing page

Format:

 

Promotion over the network websites

Out-stream

In-stream

 

Targeting:

Geo - Siberia, Far East of Russia

Business auidience

Campaign period:

8 weeks

Results of the campaign:


total views

64% plays to middle of the content

clicks to the site

Case: promotion of Nokian 

552 632

9 765

CTR 1,76%
 

                    to increase brand awareness, increase new customers to the online shop to inform audience about new product, attract new users to landing page

Objective:

Format:

 

Promotion over network websites

 

Targeting:

Geo - RU

Males 20+

Interests: Auto

Campaign period:

3 weeks

Results of the campaign:


total views

59% plays to middle of the content

clicks to the site

517 192

5 798

Case: promotion of Tinkoff

CTR 1,12%
 

Product: CASCO car insurance

                    to inform the target audience about advanteges of CASCO car insurance

Objective:

Format:

 

Banner HTML5

 

Targeting:

Geo -RU

Audience: Auto, Finance

Campaign period:

4 weeks

Results of the campaign:


total views

57% plays to middle of the content

clicks to the site

Case: promotion of tutu.ru

189 000

357

 

73

shares

55

The video ad "The spirit of travellig"

Objective:

                    to increase brand awareness and loaylty

Promotion over network websites

Promotion through social networks

Promotion through AdWords

 

Format:

 

Targeting:

Geo -RU

 

Campaign period:

1 weeks

Results of the campaign:


total views


likes


comments

Contact us:

Stanislav Zhulekh

+7 985 765-55-57
sjoulev@redservize.com

www.redservize.com

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