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Video Ad Placement



RedServize
We are owners of one of the biggest video ad networks, which includes over 17 000 websites
We provide with efficient technology for brand promotion and reach any target group

is an expert in brand promotion through video ad
Key indicators

audience 65 M unique users a month
413 M video inventory per month
100 M views per month
64% of audience in cities 700 +
82% Russia
6% Ukraine
2,75% Belarus
1,62% Кazakhstan
10% Others
average CTR сover the network 3%
60% plays to middle of the content
56% plays to the end of the content

fraud protection
93% desktop trafic
7% mobile trafic
51% audience 12-24
37% audience 25-44
12% audience 45 +

Mobile traffic in MoeVideo video net
audience11M аunique users a month
30M video inventory per month
85% Russia
9 % Ukraine
3 % Belarus
3 % Кazakhstan
15 % audience 18-24
46 % audience 25-34
27 % audience 35 - 44


2 Q 2018, In-app Ad
Video ad formats
IN-STREAM
Pre-Roll - ad plays before content
Mid-Roll - ad plays in the middle of the conten
Post-Roll - ad plays in the end of the content
Pause-Roll - ad plays after resuming viewing



Ad plays before the main video, which user watches, or in the middle or in the end of the main video. Ad also can play after unpausing the main video.
The placement can be on news and information websites, entertainment websites, YouTube.


OUT-STREAM
Ad is showed in video unit which is placed in the heard of editorial content.
The placement can be on news and information websites, entertainment websites.
17 000 websites
The biggest video ad networks, which includes over

Video ad formats
Case: promoting of PNK Group
leading industrial developer of Russia



Objective: to increase brand awareness among B2B audience, attract new partners and customers
Format:
Targeting:
Campaign period:
Results of the campaign for today:
>12 000 000
YouTube views

get in YOUTUBE TRENDE
gon the first day of the seeding



>95 000 000
views on sites rbc.ru, interfax.ru, forbes.ru, vestifinance.ru

63% plays to middle of the content
CTR 2,97%




FIRST LEAD XX MILLION $
on the third day of the advertising
YouTube seeding
Promotion over the network websites
Promotion in the Smart TV Apps
Format:
Geo - Ru
Bussines audience
May 15 thus far

Case: promoting of "Gazprom space systems"



Objective:
995 026
8479



CTR 0,8%


The product: satellite Internet for B2B
to inform audience about new product, attract new users to landing page
Format:
Promotion over the network websites
Out-stream
In-stream
Targeting:
Geo - Siberia, Far East of Russia
Business auidience
Campaign period:
8 weeks
Results of the campaign:
total views
64% plays to middle of the content
clicks to the site

Case: promotion of Nokian



552 632
9 765





CTR 1,76%
to increase brand awareness, increase new customers to the online shop to inform audience about new product, attract new users to landing page
Objective:
Format:
Promotion over network websites
Targeting:
Geo - RU
Males 20+
Interests: Auto
Campaign period:
3 weeks
Results of the campaign:
total views
59% plays to middle of the content
clicks to the site




517 192
5 798



Case: promotion of Tinkoff

CTR 1,12%

Product: CASCO car insurance
to inform the target audience about advanteges of CASCO car insurance
Objective:
Format:
Banner HTML5
Targeting:
Geo -RU
Audience: Auto, Finance
Campaign period:
4 weeks
Results of the campaign:
total views
57% plays to middle of the content
clicks to the site

Case: promotion of tutu.ru



189 000



357


73
shares

55
The video ad "The spirit of travellig"
Objective:
to increase brand awareness and loaylty
Promotion over network websites
Promotion through social networks
Promotion through AdWords
Format:
Targeting:
Geo -RU
Campaign period:
1 weeks
Results of the campaign:
total views
likes
comments
Contact us:

Stanislav Zhulekh
+7 985 765-55-57
sjoulev@redservize.com
www.redservize.com



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