2018 Marketing

A recap of last year

• Ran a campaign in Grand Haven to communicate VanZantwick name change
• Conducted a survey after Grand Haven campaign
• Conducted a survey for marketing suggestions
• Grand Haven People's Choice for Funeral Homes
• Marketed to the White Lake area
• Continued marketing in Muskegon & developed marketing literature

Opioid Awareness & Prevention Campaign

• Website
• Social Media

• Press Release
• Rotary Presentation

Website

Social Media Profile Artwork

Social Media Post Artwork

Social Media Post Artwork

Social Media Post Artwork

Rotary Presentation

Inbound Marketing

• E-Newsletter
• Social Media -
  Posts
• Blog Posts

• Landing Pages
• Content Offers
• Audience Personas

E-Newsletter

Social Media - Posts

Blog Posts

Blog Posts

Landing Pages

Content Offers

Audience Personas

Grand Haven Marketing

• Employee
  Print Ads
• Radio

• People's Choice Award
  • "Vote for Us" Facebook Ad
  • "Thank You" Print Ad

Employee Print Ads

Employee Print Ads

"Vote for Us" Facebook Ad

"Thank You" Print Ad

Other Marketing

Continuing social media presence.

Social Media - Cover Images

Social Media - Cover Images

Social Media - Cover Images

Internal 

Communication

We created an internal employee website to improve communication and to help provide consistent customer service to our customers.

Employee Website

"When it means everything."