Directed Project

SELECTION
The Selection
?


OPEN
The Briefs


The Briefs





&
Affinity & Canva

"Affinity and Canva believe great design has the power to change the world; from empowering non-profits, to securing basic human needs, championing quality education or protecting our planet.
Pick a problem worth solving, big or small, and use design to make people think, feel or act to make an impact. The issue you tackle is up to you as the designer."

Affinity & Canva

"Whatever your design solution, you must use Affinity and Canva to bring it to life."
Deliverables
A presentation video (max. 2 min)
OR
JPEG slides (max. 8)

Why Affinity?

I chose this brief because it gives me the chance to use design to tackle a real problem and make something that actually matters.
I’m also interested in learning Affinity so I can improve my design skills and get more comfortable with professional tools. At the same time, Canva is a really popular and easy app that a lot of people use every day.
?
What problem should I try to solve?
World Problems

Environmental Issues
• Reducing plastic waste.
• Food waste.
• Protecting local wildlife habitats.
Education Issues
• Helping children read or learn.
• Teaching financial literacy to young adults.
• Helping adults with low digital skills.
Social Issues
• Loneliness and social isolation.
• Promoting healthier, affordable eating.
• Mental health issues.
Everyday Life Issues
• Cost of living
• Elderly people living alone.
• Supporting small local businesses.
Initial Ideas

1. Education Equality
2. Nutrition & Food
3. Mental Health Support
A visual campaign to make learning resources more accessible to communities in poverty.
A campaign showing how to reduce food waste or improve access to healthy food.
A social campaign that normalises mental health discussions or helps people find local resources.
Still thinking of ideas...
THANK YOU!


Directed Project
By Steven Smith
Directed Project
- 4



