• Doesn’t much matter who you test 
  
  
• You just need people who know how to use the web,
   or depending on the site your testing, the mobile web 
  
  
• If narrowing down to your target demographic
  won’t reduce the number of tests you do, then go for it
  

• Usually you want someone to understand
   your site before you ask them questions or tasks about it 
  
  
• Start with “Get It? “ Questions
  

http://www.qdoba.com/

• Start with introductions 
  
  
• Make clear that you are testing the site, not them 
  
  
• Don’t worry about hurting our (company’s) feelings 
  
  
• Take notes (or record, if they’ll allow it) 
  
  
• Make sure to tell them that you may not be
  able to answer their questions right away
  - because of the test - since you are interested
  in how people do when they don’t have someone beside them
  

• What do you do? 
  
  
• How many hours a week do you spend online? 
  
  
• How do you spend that time?
  

• Reactions to the homepage 
  
  
• Look at this page, what do you think it is?
   
  
• What strikes you about it? 
  
  
• What would you click/tap on first?
  

• In a normal test, one person might say they love
   the colours and another might hate them 
  
  
• If the user is not thinking aloud, remind them to do so
   
  
• That way you can record or take notes about what they noticed
  

• At this point, you might choose to throw
   in some of the questions you have prepared 
  
  
• What do make of the slide show of images? Is it helpful? 
  

Task oriented questions: 

• Can you think of something you
  might want to get on a restaurant’s website? 
  
  
• Where would you normally be looking this up?
   
  
• How would you get there on this site?
  

Review your results right away 

Triage (reviewing the problems) 

Problem Solving (how do we fix them?)

Concept is a bit foggy 

The words they are looking for don’t exist, you’ve called it something other than what they want to click on 

Too much stuff going on

Ignore ‘kayak’ problems 

Try not to fix problems by adding things 

Take the little victories ( problems / solutions that were super obvious right away) and ( solutions that require little to no effort to change) 

Sign up for Solidify.

View Blackboard for further instructions.