Business Plan

Gulcin + Serkan + Hardi + Ahmed + Sunil

Business Idea

to make better photos when we see ourselves in our best mood in front of our mirrors.

Taking Selfies are hard

...sure you can watch this video on which Kim shares her expert tips for taking better selfies (amongst 300(!) tryings).

We hate selfie sticks!

It looks pretty ridiculous to us and we want to erase (terminate!) that culture with our cute and lovely solution.

Our Mission

to help modern families and agile businesses to capture

their best moments with our smart mirror by eliminating traditional selfie pain.

&

Industry Analysis

The industry is very fresh, and substitutes and competition are not common.

But usually as seen with new social technologies and startup, substitutes are likely to come up fast once/if this industry area becomes popular and profitable.

Competition Matrix

 

 

Our biggest competitor is Selfie Mirror.

Low Quality

High Quality

High Price

Low Price

S.E.L.F.I.E

mirror.me

MM Booth

Selfie Mirror

Positioning

We aim to offer a leaner, more focused product that can be attached to any mirror

 

We can provide higher quality with lower price, therefore claiming a good place in positioning.

 

Our Hardware Solution

Our Software Solution

Management

Name Position
Gulcin  CEO & HR Manager
Sunil CFO
Ahmed PR & Marketing Director
Serkan CTO
Hardi Hardware Development Director

Likelihood

Consequences

1

2

3

4

5

1

2

3

4

5

A

B,C,G

D

E,H

F

I

J

K

L

Risk Cube

Conflict of interest with investors

Security and privacy issues

Breakeven Analysis

3103 units for both personal and business sales

Conclusion

After our business plan analysis we saw that we can successfully implement our idea!

Profitable business opportunity is out there and market is ready! 

Thank you!

Mirror Me Business Plan

By Gülçin Yıldırım Jelínek

Mirror Me Business Plan

This presentation is created for Entrepreneurship and Businness Planning lecture of Computer Systems Engineering master programme at Tallinn University of Technology

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