Building Composable Commerce on the Cloud for Emerging Markets
According to Adobe Digital Economy Index, global ecommerce sales are expected to hit $5.5 trillion in 2022 and 76% of adults in the United States shop online. In addition, more technologies are emerging this year, more online stores are springing up, and customers are making purchases on an increasing number of devices. As a result, businesses must keep up with evolving technology, competition, and demands. Failure to meet these demands will result in unhappy developers and consumers, influencing conversions, sales, and revenue. In this talk, Bolaji will discuss the rapid evolution of digital commerce and introduce how composable commerce APIs are enabling better developer/customer experience and the rise of micro-frontends—a technology design strategy that holistically isolates services used in an ecommerce tech stack, from back to frontend, enabling developer teams to specialize within organizations and optimize their agile development processes.