Domino's Pizza

Brianna Jones

Industry

Domino's Pizza is a restaurant chain that is involved in the fast food industry and specializes in providing customers with a variety of different types of pizza at their front door.

Company Facts

• Domino's Pizza was founded by Tom Monaghan and his brother James in 1960 which was originaly named DomiNick's 
• First store was opened in Ypsilanti, Michigan.
• The business had been renamed to Dominos Pizza Inc in 1965
• The three dots in the logo represented the tree stores that they owned at the time the logo was created
• Domino's first international store was opened on May, 12th,1983 in Winnepeg, Manitoba 
• Dominos has store in 73 different countries and has about 10, 988 stores in total as of 2014
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Start Up

•  The Royalty Fee is 5.5%
• The startup cost range anywhere form $50,000-$500,000
• The franchise fee is $25,000
• The advertising fee is between 1-4%
• The total investment needed is low $141.650 and high $516,750 in a traditional store 

Requirements

• Rent $1000/month (minimum)
• Net worth $250,000
• Stable financial state is required as a personal requirement
• Background check is required
• miscellaneous opening costs minimum $2500
• Minimum liquid asset is $50,000 (have to have managed a store succesfully for 1 year)

Personality Skills

As a franchise owner specific characteristics are needed in order to ensure the success and growth of the business...

• Caring and empathetic
• Passionate
• Assertive
• Professional
• Motivated
• Knowing your products
• Adaptability and Flexibility

Location

If i were to open up a Dominos franchise I would make sure that it is in a neighbourhood with a high school near by as well a good amount of homes.

• Large loyal clientele
• Guaranteed customers based on location
• More likely to returne outside of school hours with family if they enjoy the food during school

Other Info

There are three different types of Franchises within Dominios

• Traditional (Retail Outlets)
• Transitional (fewer customers than traditional stores menu is set to fit the traffic)
• Non-Traditional (Zoo, airports) and may have sit down areas

Work Cited

http://www.franchisedirect.com/foodfranchises/dominos-pizza-franchise-07460/ufoc/

http://www.investopedia.com/articles/personal-finance/101014/10-characteristics-successful-entrepreneurs.asp?header_alt=true

https://en.wikipedia.org/wiki/Domino%27s_Pizza