Business Communication for Today

 

Eric Cody Smothers

What YOU need for effective Business communication! (Ch.2)

  • “The strength of your communication skills, your ability to share information clearly in writing and orally will affect the success of your career” (9).

 

THE 6 C's of Business Communication:

- Consideration

- Clarity

- Coherence

- Correctness

- Conciseness

- Confidence

Not just for Farmer's School

of Business...

Business communication skills acquired in FSB will be what employers look for in new hires: 

- analyzing data,

- conducting research,

- answering questions,

- suggesting improvements, giving instructions

- helping solve problems.

Working as a Team...

Great communication is about collaboration with associates, both in written and oral form, in delivering proper and accurate information together for the better of the company (10). 

Learn the 6 C's

 

Consideration (17)

You need careful thought and attention, and respect for what you say and do.

“Make every word count”

"Write in the Active Voice"

"Use Concrete Verbs" (23)

Clarity

Make info Concise, easy to understand,

Communicate clearly what the main points are;

Avoid repetition/inconsistency

Coherence

Organize your content; make it easy to follow, e.g. headings, subheadings, transitions, paragraphs

Learn the 6 C's

 

Correctness

Accuracy of info; proofread, spell-check everything

Do you understand what you are actually saying?

Conciseness

ACTIVE VOICE

Use straightforward language: “I, we, the company acted…”

Confidence

Speak in a professional tone,

Meet Deadlines

Proofread for any errors

BUS 284 - Professional Com For Businness

MODULE 1 - CREATING DIGITAL PRESENCE

MODULE 2 - DELIVERING BAD NEWS (e.g. corporate apologies)

MODULE 3 - INTERCULTURAL TEAM RESEARCH REPORT

MODULE 4 - VIRTUAL TRENDS IN BUSINESS (EMERGING TECH/AI ADVERTISEMENT)

MODULE 1 - CREATING DIGITAL PRESENCE

Weeks 1-4, in-person

  • Resume Building & Peer Response
  • Linked-In Profile Resources and Profile
  • Professional Intro Video
  • Using Business Rhetoric in Public Capacities: Issuing Buffer Statements, Establishing professional ethos & goodwill; relation between company, employees and the public.
  • Writing Corporate level Memos and Bad News Delivery

MODULE 2 - DELIVERING BAD NEWS

Weeks 5-8, in-person

Bad News... Serious Issues

MODULE 3 - INTERCULTURAL TEAM RESEARCH REPORTS

Weeks 9-13, online/virtual

  • Cross-Cultural Business Trends - Social, Language Barriers, Diversity issues, Professional Differences
  • Collaborative Research in teams: leadership and organization for researching, writing, presentation design among groups.
  • Preparation of a major corporate level research reports about relevant issue.
  • navigation and efficiency in online, virtual business transactions and professional online engagement
  • new technology or AI devices impacted a major field in business. 
  • advertising and promoting a product; public awareness

MODULE 4 - VIRTUAL TRENDS IN BUS. (EMERGING TECH/AI) Weeks 14-finals, online/virtual

 

Reach out to me with questions at: 

 

Eric Cody Smothers, smotheec@miamioh.edu

BACHELOR HALL 254

BUS 284 First Day Slides

By codys

BUS 284 First Day Slides

For Ch. 2 and 5 of the Bus 102 text.

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