The holy grail of a successful digital presence
Presented by: Dan Stramer
September 2022
A proven simple system to success
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/9498428/transparent_dmdesign_WPE.png)
www.dmdesign.co.il
About Dan
- Owner of dmdesign - Webdesign agency since 2009
- Creating websites since 2000
- Mentor and Teach at Canada Learning Code
- Member at WP Toronto meetups
- Father of 3 boys
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/5831347/dan-square-portrait.jpg)
About you
- You have a business
- You want to get the word out
- You want more clients, more business
- You need a system
HOW?
Driving your content
If it get's too complicated - we won't use it
A proven, simple, 3-step solution for promoting your business online
Create you content
- There is no escaping this
- In-house or out-source
- Content types:
- Videos
- Reviews
- Industry news
- Products and services
- Guides
- How to's
- and more....
1. Website
2. Newsletter
3. GBP
(Google Business Profile)
The holy grail
The content on your Website
Newsletter to Client base
Google My Business - improve search
what do we need:
- Set up the website - optimized, fast, content management system, blog section
- Create the Newsletter framework and design, subscribe forms
- Create and verify a Google Business Profile(GBP) account
Implementation
- Create a recurring schedule
- Upload content to your website
- Send a weekly / monthly newsletter with your content
- Upload content to Google Business Profile
- REPEAT
Website Content
- At least 500 words with good structure. Include images, headings, video
- A call to action (CTA)
- Newsletter subscribe form
Website Content
- At least 300 words with good structure. Include images, and a video
- A call to action at the end
- newsletter subscribe form
Newsletter Content
- Make a plan and stick to it
- Add best 3-4 content items you have already created (can recycle)
- Consistency is key!
GBP Content
- Upload weekly
- 1 content item per week, every week
- upload only a teaser, excerpt and link to the full article on your website
Example
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606930/amklaw-blog.png)
Website
example
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606930/amklaw-blog.png)
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606931/amklaw-newsletter.png)
Newsletter
example
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606930/amklaw-blog.png)
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606931/amklaw-newsletter.png)
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606929/amklaw-gmb.png)
GBP Post
example
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606930/amklaw-blog.png)
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606931/amklaw-newsletter.png)
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/8606929/amklaw-gmb.png)
1 content, multiple times
To summarize,
We create the content once but use it multiple times to drive content to our website and generate leads back to our business.
One more thing...
A special offer!
50% off for creating your newsletter platform including a custom design, setup and training – a $350 benefit
Limited time offer until September 30th
For a complete walkthrough
Schedule a 1-2-1 with me today!
Thank you!
![](https://s3.amazonaws.com/media-p.slid.es/uploads/99070/images/9397995/presentation-qr.png)
Holy Grail of web design
By Dan Stramer
Holy Grail of web design
- 609