Fernando Benitez
I'm GeoGeek
Mapillary’s Community Management
Preliminary Ideas
Agenda
Challenges
Ideas – Initiatives
Discussion
Challenges
- Get a better understanding of our contributors' motivations
- Define an effective, sustainable and connected strategy to keep a growing community and help them to define Mapillary as an useful ally.
- Define an innovation & user-based campaign to promote what Mapillary community is contributing and how others users can follow the same path.
Initiatives
Mapillary Champion
Successful
stories
Background
(clear and profile easy to read)
Become a Champion
Considered as an improvement of Mapillary Ambassador Program, for users/contributors that have proved to be constant and significant contributors in the platform.
Network Gallery
Mapillary Champion
Get a better understanding of the main and useful contributors and promote a "pool" of Mapillary fans.
Who they are?
Where they are working?
How they have used Mapillary?
What resources they have created?
Tags/skills
We need to promote and encourage the individuals or organizations and expose their use case using Mapillary
Mapillary Champion
What we need to collect and assess
Number of Champions/Ambassadors
Number of local/regional/national Initiatives
Local Authorities involved
Number of Contributions and the temporal scale
Spatial relationship between the old contributions and current ones
Is not about the amount of champions is the quality of selected ones what is about
User-based Channels
Easy-Quick Tutorials
Help your community
Mapillary Lab
An interactive and intuitive guide to using the Mapillary resources, and promote the most significant activities collecting images and spatial data
Mapillary Lab
How to integrate the data
How use the spatial data analysis
More applied use cases
Meetups/
Webminars/ MOOCs
Slack Channel
Telegram Chat
Improve the communication through social networks
Improve your city
Citizen Science Projects
VGI Projects (OSM)
Humanitarian
projects
Data Journalism
Mapillary Integrators
Mapillary Challenge Event
User-based Channels
Easy-Quick Tutorials
Help your community
Mapillary Lab
Web Metrics of the Community website
Subscribers
Advanced and consistent marketing campaign
Social Networks Metrics
Supported events
What we need to collect and assess
Participants in Events
Amount of projects created
Science and Mapillary
Identify, empower and engage the scientific/academic community
VGI concept
Citizen Science
Smart City approach
User-Driven data
OPEN DATA & GOVERNMENT
Mapillary Resources & Tools
Science and Mapillary
Identify, empower and engage the scientific/academic community
OPEN DATA & GOVERNMENT
Mapillary Resources & Tools
Master Students - PhD Students - International Spatial Conferences - Head of Spatial Research Groups - HCI - Spatial Developers - Remote Sensing and Image Recognition groups - others
Scientific Papers - Presentation in Conferences - Hackathons inside Universities - Number of groups contacted - Academic Programs involved*
Science and Mapillary
Identify, empower and engage the scientific/academic community
OPEN DATA & GOVERNMENT
Mapillary Resources & Tools
Defining a student/researcher quote for premium Mapillary services
Combine a local authority approach and university infrastructure to develop events in which Mapillary is the main Sponsor
Ex: Mapillary Champions Lightning talks
Mapillary Community Strategy
Consistent - Integrated - User-Based -
Easy to be part of
Mapillary Community
Strategy
Mapillary Lab
Mapillary Champions / Ambassador
Science & Educational Approach
Community Strategy
Groups Contributors
Events
Individuals Contributors
Integrator
Mapillary tools & products
Mapillary’s Community Management
Discussion Time
Thank you for your attention
Mapillary's Community Management
By Fernando Benitez
Mapillary's Community Management
A short presentation of preliminary ideas for the Mapillary's community management
