The Bronx

Queens

Manhattan

Brooklyn

Staten Island

Dynamic Displays
Might They Transform NYC Subway UX?

Some of the problems stem from the age of the system and some can find its root in the original design. One of the key problem is the signage system. The signage system is not always clear and the display real estate space is often cluttered, which often leads to information overload on the user’s side. In this project, I am laying out possible signage solution that might enhance the user experience, in term of providing them with a better directional sense and a possible idea of having multiple languages.

Executive Summary  

New York City is home to one of the most elaborate subway systems in this world. The subway system has a total of 469 stations that are being served by 24 lines. According to the MTA, The annual subway ridership for the year 2015 hovers at around the 1.7 billion mark. In terms of length, it is the fourth largest subway system in the world at 233 miles; falling behind Shanghai, Beijing, and London. This project will provide a brief historical overview of the system and map out key event that led to the system’s current formation. Having such a huge system and ridership also means that problems face the commuters (users) are prevalent. Some of the problems stem from the age of the system and some can find its root in the original design. One of the key problem is the signage system. The signage system is not always clear and the display real estate space is often cluttered, which often leads to information overload on the user’s side. In this project, I am laying out possible signage solution that might enhance the user experience, in term of providing them with a better directional sense and a possible idea of having multiple languages.

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Hello! I am Hasin. I have been living in NYC for just over a decade and the city has a thriving underground ecosystem. I am an avid traveller and I always look forward to riding trains in different parts of the world. I have had the great pleasure of riding subway/metro systems around the world, such as Mexico City, Paris, Barcelona, Boston, Shanghai, Singapore, Seoul, Istanbul, Rome, Bangkok, Kuala Lumpur and many more places.

 

This project was created for my Aesthetics/Interactive Design course, which I took during my graduate studies at the New School.

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The Bronx

Queens

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10 mi.

Brooklyn

Manhattan

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Uptown & Bronx

NEXT TRAIN

Canal Street

spanish

English

Arriving in 30 secs

Have a great Day!

Select Line

Please let the passengers get off first

DOORS OPEN HERE

EXIT

deck

By Hasin Ahmed

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