Isabella Di Fabio - Positioning factors
It is well known the enormous importance of achieving a good positioning (SEO) of a website in Google and the rest of search engines, since it is the natural way of entry to the Network of most users, who rarely get to consult a page that is not on the first page of results.
The positioning factors of a desktop website and a mobile website are basically the same: optimal design, correct programming, adequate selection of keywords, metatags, social networks, quality of the content and a long etcetera to configure more than 200 factors and variables involved in the Google indexing formula or algorithm. Algorithm that also undergoes modifications every few months.