HI. I'M JOE!

links

wpbuffs.com

@josephhhoward

• Twitter: @josephhhoward

wpbuffs.com

@josephhhoward

👏​

THEMES, PLUGINS AND SERVICE

when to pay for

wpbuffs.com

@josephhhoward

MONEY WITH YOUR WEBSITE

+WAYS TO MAKE

WAIT... I THOUGHT WORDPRESS WAS OPEN-SOURCE AND FREE?

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

"it's obviously brutally expensive, but time is the one asset we simply don't own. it saves me hours and hours." 🛩️

mark cuban on his private plan:

1. who's building a site for a product / service?

wpbuffs.com

@josephhhoward

2. who's building a website for a non-profit?

4. who's building another kind of website?

3. who's building a hobbyist site?

wpbuffs.com

@josephhhoward

 📰

themes

go free

• you're a newbie

• you want to experiment

• you don't have a budget

• intall + go (not time sensitive)

• it's a "Non-serious" website

wpbuffs.com

@josephhhoward

https://wordpress.org/themes/

wpbuffs.com

@josephhhoward

appearance > themes

wpbuffs.com

@josephhhoward

(WATER BREAK)

go paid

• support

• security

• speed

• built for seo

• community

• choose theme shop based on these

wpbuffs.com

@josephhhoward

other advantages to going paid

• you're a customer, not a user

• paid has an incentive to just work

• the developers want you happy

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

 🔌

plugins

go free

• simple functionality

• not essential to hit your website's goals

• intall + go (not time sensitive)

• it's a "Non-serious" website

wpbuffs.com

@josephhhoward

plugins > add new

wpbuffs.com

@josephhhoward

go paid (or pro upgrade)

• advanced functionality core to your website

• value it provides long-term > cost

• essential to hit your website's goals

• will take time to figure out another way

• SUPPORT

• SECURITY

• COMMUNITY

wpbuffs.com

@josephhhoward

other advantages to going paid

• you're a customer, not a user

• paid has an incentive to just work

• the developers want you happy

wpbuffs.com

@josephhhoward

(water break

ing bad)

wpbuffs.com

@josephhhoward

 🛠️

freelancer, agency, support partner

go free

wpbuffs.com

@josephhhoward

go paid

• you bring on a partner, not free labor

• free strains the relationship

• only exception: family or close friend needs wp experience and you don't have lofty expectations

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

shameless plug: wp buffs provides 24/7 website maintenance for serious website owners

THEMES, PLUGINS AND SERVICE

when to pay for

wpbuffs.com

@josephhhoward

MONEY WITH YOUR WEBSITE

+WAYS TO MAKE

stripe + PayPal

wpbuffs.com

@josephhhoward

(water break)

sell digital products / services

wpbuffs.com

@josephhhoward

premium plugin: easy digital downloads

sell physical products

wpbuffs.com

@josephhhoward

free plugin: woocommerce

google adsense

wpbuffs.com

@josephhhoward

free plugin: google it

sell online courses

wpbuffs.com

@josephhhoward

free plugin: learndash

sell community membership

wpbuffs.com

@josephhhoward

free plugin: learndash

sell ebooks / publish on amazon

wpbuffs.com

@josephhhoward

affiliate marketing

wpbuffs.com

@josephhhoward

accepting donations

wpbuffs.com

@josephhhoward

free plugin: give

wpbuffs.com

@josephhhoward

"To be a successful creator you don't need millions. you don't need millions of dollars or millions of customers, millions of clients or millions of fans. to make a living as a crqftsperson, photographer, musician, designer, author, animator, app maker, entrepreneur, or inventor you need only thousands of true fans. " 🙌

kevin kelly on growing an audience:

read: https://kk.org/thetechnium/1000-true-fans/

wpbuffs.com

@josephhhoward

THANK YOU!

SLIDES

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• Twitter: @josephhhoward

• Twitter: @thewpbuffs