What is a
micro Market?
A Micro Market Is ...
a small, self-contained store in a location without an employee to monitor it. It's comprised of freestanding storage, such as shelves, that hold a product and a checkout system installed nearby.
why Choose a Micro Market?
Currently, less than 30% of employees at a location utilize traditional vending methods for their breaks, lunches, breakfasts, snacks, etc.
The benefits of a micro market
Replace your vending machines with a state-of-the-art store, custom to your locations needs and desires.
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Capture the 70% of customers who don't currently utilize traditional vending
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Provide Healthy, Fresh Meals
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Increase the possibilities of product types and sizes
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Provide products with a "local flavor"
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Provide useful calorie disclosure information
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Make their break room a one-stop-shop for everything from morning coffee, to lunch, take-home dinners, every day needs, and so much more!
Markets come in all shapes and sizes
Markets can be successful in locations with less than 50 employees and up to thousands of employees!
change from 30/90 to 70/90
90% of vending sales come from approximately 30% of employees at your location.
- Instead of vending machines, bring in a market
- New product lines will include truly HEALTHY products such as sunflower seeds, salads, quality protein bars, herbal teas and more, plus keep your traditional best sellers.
- By having these expanded selections you will be able to capture the attention of the 70% not currently purchasing from you
- On average, 70% of employees will now make up 90% of your sales increasing your bottom line!
Checkout/payments
At most markets, customers can pay using cash, credit/debit or market account depending on the options that you as the operator choose to provide.
The Market Account:
- Funded Via Web or Kiosk
- Payroll Deduction
- Access can be done many ways depending on kiosk and software capabilities: login, pin code, fingerprint scan,
key tag scan, mobile app, employee ID
Scan, Swipe & Go
What do you need
to start your
micro market?
The Kiosk
A micro market generally starts with a kiosk.
The kiosk is the point of sale for your market. It should be durable, reliable and even customizable.
Product mix
The next important factor in your micro market is you product mix.
Choosing the correct products for your market can be tricky when you have such a vast amount of items to choose from. Rely on your customers, your distributors, even your micro market supplier for assistance with choosing the right products.
Common Market Products
Fixtures
- Coolers
- Freezer(s)
- Merchandise Displays
Don't forget to think about your state and local laws regarding health safety locks, etc. 32M provides access to everything you need from kiosk to product, coolers to displays.
Answering the questions
your locations may have
What are the benefits to my business?
Market Benefits to An Employer
- Happier, Healthier Employees
- Opportunities for employee incentives
- Markets are a great recruiting/retention tool
- Less employees leaving the building for their lunch or coffee breaks
- More productive employees that are back to work on time
- Energy saving equipment
- Fits into an existing vending space
- Improvement of Employee Morale
Questions: I don't want to be dealing with theft. How can you assure me that I won't be firing someone over stealing a candy bar?
Answer: Theft is the #1 question customers have. First, we need our clients to buy in to advising their staff that theft will affect everyone and isn't acceptable. Second, we as the operator will provide and monitor security cameras that will be reviewed in the event our inventory is off.
If we find we have an issue, we will work with you to address it in a professional manner.
Question: This seems like it will take up too much space.
How big will this be?
Answer: Our market should fit in to the existing space allotted for vending machines. We can make a better use of the space provided and often use less energy with this solution.
Things You Should Be Aware of
As An Operator
- PCI/PA-DSS Compliance
- Smartphone Application
- Training Services
PCI DSS is the Payment Card Industry Data Security Standards set of requirements designed to ensure that ALL companies that process, store or transmit credit card information mantain a secure environment.
32M has the industry's highest PCI compliance with PCI/PA-DSS V3.1
The Smartphone App
The patented smartphone application from 32M give you:
- A Kiosk in Every Hand
What is a Micro Market (CAMA)
By katyh
What is a Micro Market (CAMA)
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