mikedavistech
We are a goal-oriented interactive Los Angeles website design company that offers heart and soul to deliver innovative web design services. Visit site: https://www.sfwpexperts.com/website-design-los-angeles-california/
A Compiled List of Website Fails and How to Avoid Them
A website is the reflection of a brand, agreed?
You can’t show your potential customers what your brand is all about as easy through a website.
This is why businesses these days aim to have a strong online presence and even stronger convincing ability.
But as they say, things don't always go as planned.
A lot of uncertainties become part of the experience as you go ahead to achieve a targeted goal.
Sometimes your website fails to drive expected traffic, other times they don’t stay longer on your site.
Because of one or more reasons your sales figures are affected most of the time.
Be it unfavorable user experience, or ineffective CTA (Call To Action), there is always someone to keep your customers from making a purchase.
So, the question is how to get rid of low user engagement, low sales, and low repeat customers?
Analyzing your website, finding prevailing issues, and fixing it up ASAP.
In this blog, I’m going to cover one of the most important topics of website design - what are common website fails and how you can avoid them to attain better results?
Prior to digging deeper to find out what could turn off your visitors, let’s have a quick look at a first-rate web design Los Angeles company - SFWPExperts. Having some of the finest professionals in their core design team they are fully capable of turning a meager website into high-performer. However, this is not the only advantage they have, they also offer brand promotion services to clients all around the world. Some of the services you can look out for include SEO-friendly web design and development, web support and maintenance, online marketing and promotion, search engine optimization, pay per click advertising, and more.
With that said, let’s have a brief discussion about the typical website that fails and its avoiding procedures.
5 Disastrous Website Fails And How To Prevent Them
1. Unorganized On-Site Information
Online users come to your website to serve a specific purpose. They are either looking for an answer to their question, know about your products or services, or shop inventories they like. If they find it difficult to locate desired items, it’s likely they will leave without contacting your support team. That’s not the experience you want to deliver your potential customers, right? Because your business is the one that’s going to have a direct impact.
Taking the above elements into consideration, it’s vital to plan the flow of a website pretty well before it is sent for design. Remember to consider the needs of your users since they are the one who is going to fill your pockets. An easy way to make your website user-friendly is to arrange web pages in the descending order based on their actual importance.
Websites having similar structures are easy to use and navigate. Users can find the desired information in the fraction of a minute, moving from one page to another.
If you haven’t checked out your website yet, do it now. Or, you will lose multiple opportunities to make money. At our Los Angeles web design company, seasoned designers and developers are looking to clients like you to make your site more approachable and usable. With our excellent redesign skills, we guarantee to bring more traffic to your site and convince them to stay longer. Reach out to us if you need qualified services like user-centric web design and development, UI/UX design, conversion rate optimization, email marketing, search engine optimization, and pay per click advertising.
2. Not Compatible With Mobile Devices
One thing I must put clearly before you avoid building a site that renders well on desktop but fails to display properly on mobile devices. Although newer mobile devices have better configurations than older ones when it comes to showing web content, still their experience can't be considered rather good.
The content appears in different ways, sometimes extending beyond the edges of the screen, other times becoming so small that it can’t be read properly. What’s more, it may limit the functionalities sometimes if there are just too many functions to execute. Hopefully, you got why it’s important to make your website mobile-friendly, right?
Apart from this, you should also take note that the number of people using the internet through mobile devices is relatively higher than that of desktop users. Also, it is growing at a fast speed, looking like one day they will be able to do almost all the work people do on laptops. So the fact of the matter is if your site isn’t mobile responsive, you may be discouraging a chunk of your potential audience from coming to your site.
Its solution is pretty simple and straightforward - optimize your site for mobiles and then you will see the difference in results.
Gone is the day when webmasters used to create separate desktop and mobile version websites to cater to all types of users. These days they use modern technologies to create responsive web designs that automatically change the layout of the site to adjust to the small screen of mobile devices.
In case you have questions about developing responsive websites or want to have one, just get ahold of us. Being the finest web design company in Los Angeles, we are committed to providing an amazing customer experience that you might haven’t dreamt of. We have been in this field for a long time so we have essential skills to meet customer’s needs and demands through a stunning website. You can approach us for a whole host of quality services such as responsive web design and development, mobile app development, copywriting, content marketing, digital marketing, SEO, PPC, and so on.
3. Lack of Useful Content Or Difficult To Understand
Have you ever experienced - sometimes when you search some sort of information online, you find the desired blog post but couldn’t understand what exactly the author is trying to convey? This could happen due to many reasons, for example, overuse of jargons (technical terms), bad grammar, or even least familiar slangs. Or even in the worst case, you visit a site in order to seek something specific but soon you come to know that there’s no relevant content on the site. It happens with most of us, right?
Now you know why some users would immediately leave a page and search for something more useful?
Hold on for a moment and now imagine that you are just a normal user who knows nothing about the industry you are currently in. What are the factors that will pull you to a site like yours?
What problem does your site solve for the given visitor (you)? Is it providing a considerable amount of information that includes the issue itself, its solutions, and the product or service required to resolve that problem? Or, are you just insisting on the end-user buy your inventories? Also, consider, do you write content that a 9th standard student could understand? Or, is it just a sample of complicated writing including numerous technical terms?
If you take so many things into consideration, designing a useful site will be a much easier task.
Blogs play a key role in attracting the target audience. Usually, people who are online want to get answers to some questions as badly as purchasing a few products or services. To be clear, if you say you have the best widgets in the world means nothing unless and until you give them an explanation like what the widget is useful for, how your widget is superior to the competitors, and other questions like these.
In such cases, blogs prove to be really helpful since they can provide all that information nicely and effectively while keeping the readers engaged, generating leads, and more importantly selling a bunch of products or services. Readers will see you like both, an authoritative person of a certain field as well as a trusted advisor for them.
However, if you don’t know how to attach a blog section to your site or you want to have a well-crafted blog site, connect with us today. Experts at our Los Angeles web design company deal with website building and digital marketing tasks that are focused on drawing in your target audience. We have helped hundreds of enterprises around the world to grow their sales through award-winning web designs and online product promotion. Conclusively, you can reach out to us for content-friendly web design and development, web hosting and redesign, branding, brand promotion, pay per click advertising and search engine optimization.
4. Slow Loading
Site speed is an important factor that enhances or ruins the user experience. It’s better to not have a website than having a slow-runner that convinces users to never revisit the site down the road.
79% of online shoppers who face issues with the website performance say they won’t get back to that site to make a purchase.
What’s even more important to consider is that of late Google released a Speed Update making the loading speed of websites a considerable factor to rank better in the search results. The ideal site loading speed is 3 seconds or even less.
Here are some tips you can follow to optimize your site speed:
1. Watch Out For Updated Speed Report: Google highly recommends webmasters and website administrators to use the Lighthouse tool to find out the load speed issues as well as fix it up.
2. Optimize Images: Bigger image files are among common causes for slower loading times of websites. To deal with such a problem you can use an image optimizer tool to reduce images size to 200KB.
3. Choose A Reliable Hosting Provider: A web host below average is one of the main reasons for poor website performance. Take note that users access files from a remote server whenever they visit a website. And the files will load as fast as the speed of the server that clearly depends on the quality of the web host you have opted for.
Without any doubt, page speed is a ranking factor that also affects the overall performance of a site and translates into a better or bad user experience.
If your website looks visually arresting but it is actually lethargic, we can improve its performance to a great extent if you give it to us. Located in the middle of Los Angeles, our web design company can be your best companion when it comes to enhancing your on-site experience. We have team members across the globe who have at least 5 years of experience in their field, be it website optimization or website promotion. An easy way to communicate with us for services like eCommerce web design, web development, homepage design and development, SEO, PPC, etc. is to drop us an email outlining your website needs.
5. Absence of Lead Magnets
A website is like a store of valuable things that produces quality business leads. But if you don’t thoroughly explore the opportunities, you won’t get anything.
Most site visitors are afraid of sharing their contact information thinking that it might lead to some sort of abuse. To make them feel relaxed and stress-free, offering a freebie is a good idea that will help in building a relationship with them and get their contact details.
Some of the best options you can go for placing a lead magnet on your site - ebooks, video courses, comprehensive guides, tutorials, and much as such.
Here is a Facebook Ad Template Library that helped a Texas-based digital marketing agency to generate 35000 leads in just 2 months.
In Closing
As you have seen, how imperative it is to take notice of your website fails and resolve it as quickly as possible. If you are seeing a drop in your visitor's count, leads generation, or, for that matter even sales, look for a popular web design agency around to fix it that can fix your website related issues. Remember, having an awesome website is fundamental to a successful business. So, it’s better to plan the structure of your website beforehand and incorporate useful features than regretting poor results later.
Providing an amazing user experience is not just good for search rankings of your site but it lays the foundation for turning your business into a renowned brand.
Amidst all these, don’t forget to make contact with our Wordpress website design company if you see any of the above issues existing in your site. As the name suggests, SFWPExperts have attained expertise in various skills including professional web design and development, software development, plugin development, internet marketing, social media management, search engine optimization, and so forth.
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