How To Boost Your Traffic Through Website Translation

With the advent of eCommerce websites, it has become significantly important to become commercially successful on the global level. Not just to capture more market share but to increase the brand reputation as well. The end goal of most companies is common, but tell me one thing - have you ever wondered what attracts international potential customers to your site? Or, how can you grow your global consumers?

 

Though there are many theories that guide through the process of worldwide customer acquisition, website localization or website translation is the most effective one. Now the first question you want to shoot at me is what website translation is and how to implement it?

 

Website translation is a process of localizing your website for some regions by translating it into the language people of that area knows best.

There is no denying the fact that English is the highest speaking language in this world but there are certain groups of people who communicate in languages other than English. Now, assume that your target audience is in China and they talk in Chinese only then it’s important for you to render your site in the Chinese language else only a small section of people (who are English speakers) or none will visit your site.

 

As far as I hope, I don’t need to tell what will happen next if you don’t carry out website translation, however, for the unversed - if your site won’t be viewed in foreign countries people won’t know about the product or service you sell, and if they don’t get information about your inventories, how can you expect them to buy.

 

In this blog, we’ll go deep into how to increase your traffic through website translation.`

But before you get to know the tips, I would like to let you know about a trust-winning web design company in Los Angeles - SFWP Experts. Whether you want to build a website, find a reliable host, or get your items promoted, they are the perfect professional partner to reach out to meet your website or business needs. Not just this, you can also rely on them for your website redesign and maintenance if you want to solely focus on your core business activities.

 

With the description reaching the end, let’s take a peek at the ways to grow your website traffic using website translation.

 

Top 5 Tips To Improve Your Traffic With Website Translation

 

1. Translate Your Content In Major Languages Other Than English

With millions of users on the online platform, there is no doubt that every online business has a lot of opportunities to tap into a large audience group to sell their products. However, if your website can be read and understood by English speakers only, you are already limiting the number of customers you can get. If we consider that there are only 25% of English speakers in the world, then you are already at the 4th position to grab international customers.

 

If you look at the statistics below, you will come to know that 3 out of 4 internet users want to use eCommerce websites and buy desired goods in their regional or non-English language.

 

This clearly shows where the possibilities are to increase your traffic by translating your website in languages other than English. Take note that before you start translating your website in other languages, it is important to know where your site is getting the most traffic from.

To get that information, you can use tools like Google Analytics that will help you to achieve the best possible results.

 

In case you want to take professional help to determine how to design your product page to tempt more visitors to buy, contacting our Los Angeles web design company is the optimal decision you can make. We have plenty of experience in creating beautiful and effective layouts for shopping sites that convinces users to make a purchase.

 

2. Optimize Your Website For International SEO

 

This is a widely-known fact that search engine optimization leads to high traffic gain. So, there are no two ways about it that international SEO will help you to reach out to a new set of customers. All you have to do is make sure that your website ranks on top of the search engine results, be it Google, Bing, or Yahoo.

The higher your site ranks, the higher its chances to receive more traffic.

 

Besides this, you should establish one more thing in your mind that by optimizing your website on the international level you will not only get heavy traffic but more clicks and product page views too. A large chunk of visitors that will add to your viewer's count will of course increase your sales and profits at the end of today. Thus, it’s pretty much clear how performing international SEO can translate into great traffic gain and eventually higher ROI.

 

While doing international SEO may look like an intricate job, thanks to WordPress multilingual plugins like Weglot that that make global SEO tasks easier to do. If you need any tips or suggestions for conducting international SEO, don’t forget we are open to cater to you 24/7. For over a decade now, our SEO professionals have been helping businesses of all sizes to connect with global audiences and we can leverage you the same way too.

3. Show Your Visitors That You Care About Them

 

Create informative content, run marketing campaigns, and advertise your products in the language your visitors in different countries likes. If they love what you do they will do what you love, have you got it?

 

Are you considering hiring a professional translator for this work? Get in touch with us today and allow us to help you with this. At our reputed Wordpress website design company, there are multiple seasoned translators who have helped hundreds of profitable setups to grow their sales through website translation and are ready to aid you too.

 

4. Focus On Reducing Bounce Rate And Increasing Conversions

According to a few researches done of late, 72% of consumers stay longer on websites that are covered in their own language. So, if you are noticing a high bounce rate, translating your eCommerce website in the language your international visitors are comfortable in will definitely improve their on-site experience and your conversion rate.

 

If you want to know about more ways to reduce bounce rate and improve conversion rate, get into conversation with our Los Angeles web design company without having a second thought. Be educated that we have attained expertise in enhancing the user engagement on a variety of websites so users can willingly make a purchase when they come to yours

 

5. Make Content Marketing Your Priority

Those days no longer exist when implementing traditional marketing techniques used to work, nowadays content marketing is more of a need than a choice. So if you are looking to increase your traffic and page views, relying on this new marketing strategy will make more sense. Content marketing not just costs less than other marketing methods but pumps out 3 times more leads than them too.

 

Summarizing Website Translation For Improving Your Traffic

 

With the content you just read, it is crystal clear that localizing your website for your audience in different countries is actually more beneficial than what you might have thought. Actually, website translation is not only good for your revenue increment but establishing your brand image at the global level as well.

I hope this article lived up to your expectations and if you want to know more about how to expand your global reach or increase your traffic and sales, spare a few minutes to communicate with us. Just so you know, over 600 clients worldwide are happy with services our firm SFWP Experts deliver them every now and then. And now we want to take the next opportunity to serve you and grow your business on the international level. The design and marketing team at our Los Angeles web design company are good with mobile-friendly web design, web development, logo design, icon design, search engine optimization, social media marketing, and more.

 

Contact Details:

 

213-277-9177

 

la@sfwpexperts.com

How To Boost Your Traffic Through Website Translation

By mikedavistech

How To Boost Your Traffic Through Website Translation

With the advent of eCommerce websites, it has become significantly important to become commercially successful on the global level. Not just to capture more market share but to increase the brand reputation as well. The end goal of most companies is common, but tell me one thing - have you ever wondered what attracts international potential customers to your site? Or, how can you grow your global consumers? Read more on https://bit.ly/37Uu6xB

  • 244