Web Sites are Video Games Waiting to Happen
@opherv / JS-IL Apr 2017
Adobe homepage, Oct 25th, 1996
Adobe homepage, Apr 24th, 2017
Juice?
"Juice is typically auditory or visual... it's about maximum output for minimum input."
-Martin Jonasson and Petri Purho
Juice
Hi! I'm Opher
I'm a creative developer at Eko
5 New ways to juice up your site
Starting from somewhere
1. Ambient Animations
Ambient animations make the experience feel dynamic
Implementation: HTML5 Video
<video muted autoplay loop">
<source src="video/ambientAnimation.mp4">
</video>
2. Particles
Particles add a sense of magic and mystery
They are an efficient solution to create atmosphere without spending too much time doing animations
Implementation: Proton
3. Camera Movement
Camera movement adds realism and drama to user actions
It can help convey meaningful actions, or serve as a reward for user action
Implementation: CSS Animation/GSAP
@keyframes shake{
0% { transform: translateX(0) translateY(0); }
10% { transform: translateX(6px) translateY(100px); }
25% { transform: translateX(-7px) translateY(-50px); }
45% { transform: translateX(4px) translateY(50px); }
60% { transform: translateX(-2px) translateY(-10px); }
75% { transform: translateX(0px) translateY(5px); }
85% { transform: translateX(0) translateY(0); }
100% { transform: translateX(0) translateY(0); }
}
4. Physics
Physics add a sense of fun and excitement
It's a system that is familiar from real life,
but at the same leads to unexpected surprising results
It lets users experiment
Implementation: Matter.js
5. Interactive Video
Interactive Storytelling
Interactive video allows viewers to shape the story
$('button.tell_lie').addEventListener('click', () => {
/* Viewer chose to lie - There will be consequences! */
player.append('TheDarkSide');
});
$('button.tell_truth').addEventListener('click', () => {
/* Viewer chose the truth - Was it worth it? */
player.append('TheLightSide');
});
Implementation: developer.helloeko.com
What is this good for?
FUN
Engagement
User Retention
Don't overdo it!
With great power come great Clichés
Thanks!
@OpherV
opherv.com
opherv@gmail.com
github.com/opherv
Web Sites are Video Games Waiting to Happen
By Opher Vishnia
Web Sites are Video Games Waiting to Happen
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