Smart segmentation in Larky

Agenda

  • Smart Segmentation
  • Research roadmap
  • Scope

Smart segmentation

Auto clustering

  • Auto clustering based on defined variables

  • Show the segment recommended by the algorithm in the portal if the user checks the smart segmentation option on creating a campaign.

Research roadmap

https://elearningindustry.com/machine-learning-process-and-scenarios

How to build a candidate model

https://techblog.cdiscount.com/a-brief-overview-of-automatic-machine-learning-solutions-automl/

Scope

  • Documenting how ML can help us improve service (with the data we have or can collect)
  • Minimal viable product

Smart segmentation in Larky

By Juan Rodriguez

Smart segmentation in Larky

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