PAST LEGACY
R.B. Choudary
Some of the actors
Vijay
Sarath
Kumar
Talents Introduced By
37
New directors
Some of the
cinematographers
Manikandan
Sekar
Wilson
5
mUSIC directors
Some of the sTUNT mASTERS
kANAL kANNAN
sTUNT sIVA
Some of our Tamil Blockbusters
Puthu Vasantham
Cheran Pandian
Gokulam
Nattamai
Surya Vamsam
Ee
Some of our Blockbusters in Telugu
Suswagatham
Subhakanchlu
Raja
nuvu vastavani
nine premistha
sankranthi
annavaram
andhala ramudu
tamil nadu state film awards
1990
Best film
Pudhu
Vasantham
1991
Special award
Cheran
Pandian
1993
Best film
Gokulam
1994
Best producer
Nattamai
1997
Best film
Surya Vamsham
2001
Best film
Aanandham
60%
tamil Population in tamilnadu watched
About Our Industry
"According to FICCI-KPMG, Indian media & entertainment industries growth by 2019 is expected to increase by 13.4%, which amounts to 1,964 Billion"
Growth
Indian film industry is one of the largest in the world in terms of ticket selling and producing.
Top in the industry
262
movies
256
movies
221
movies
185
movies
128
movies
123
movies
123
movies
87
movies
72
movies
Wider Market
Telugu language has more Native speakers Than tamil, But more people "understand" tamil across south india.
Current scenario
Rapid growth attracts international competitors.
We believe our knowledge about the industry will help us having strategic advantage over new entrants and existing players.
FOR INSTANCE WALT DISNEY HAS ACQUIRED UTV. WARNER, SONY & NEWS CORPORATION HAVE STARTED THEIR OFFICES IN INDIA.
Strength
Weakness
Threat
Opportunity
Successful relationship and enriched experience over 25 years
Dependencies over regional films
Increase in market size.
Piracy. Entry of big players. Shift in taste preference of consumers.
TV SERIALS & WEb SeRIES
INTERNET PENETRATION.
WAY AHEAD
R. B. Choudry
1740
DIGITALISATION
Super good films social media / contacts
563
Super good films website
427
KEY
Best Tamil movies
4200
is the
Digitalisation is key
what people watch
MARKETING A MOVIE
HYPER TARGETING
Influencers
Testing of audience response to advertising materials
Identifying talent through contest & cultivating talent
Focus on creating content for internet audience.
(Growth - 12.7% of the population in 8 years)
Making use of advance technologies
Buy overseas film rights for remakes and produce it in India
other Ideas
To co-produce, acquire & distribute high quality content by leveraging long lasting relationship with talents and other industry participants
Thank you.
Super good films - RBC
By Sunil Kumar
