Why SEO for Your Apartment Community is Important and How to Start

Consolidate Efforts

+ Maximizing Internet Marketing Opportunities

=  Profit

  • Listings
  • Reviews
  • Social
  • Website
  • Search Engines

Presence Analysis

SpeedPro Imaging

speedpromemphiseast.com

Target Keyword: Vehicle Wraps

Estimated Keyword Searches (within Memphis)

vehicle wraps - 350

car wraps - 460

truck wrap - 180

van wrap - 140

vinyl wraps - 90

camo wrap, auto wrap, vehicle wrap design - 240

vehicle wrap advertising- 60

1,520 Searches x 30% 

456 Visitors

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Search engine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to 6 percent.

Search Engine Watch - 2012

How Much Are You Losing?

Convert into Leads: 15% x 456 =

Client Conversion Rate: 30% x 68 = 20

Avg Revenue per Client: $500

"van wraps"/"vehicle advertising" $4/click - 270 searches

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Losing $120,000/Year

So, are you ready to take over your industry online?

Introductions:

  • Tammy Yeargan, Marketing Director - Fogelman Management Company

 

  • Tilea (Lacy) Terry, SVP/Director of Marketing - Mid-America Apartment Communities

Sunshine Diagram

Why SEO for Your Apartment Community is Important and How to Start

By Shane Perkins

Why SEO for Your Apartment Community is Important and How to Start

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