I'M TYLER RICHARDS
Originally from Seattle and moved to Utah.
Wife, Nicole, and three kiddos.
I love art, technology, pickleball, and business!
MY EDUCATION
?
Acquired 2013
by Microsoft
Acquired 2016
by Capella EDU
SOME STREET CRED
40k followers on
Acquired 2016
by PierianDx
Newest Venture
Troopt.com
ENTREPRENEURSHIP
= MIND BLOWING CRAZY
IT IS DIFFERENT FOR EVERYONE
(there is no 1 recipe for success)
things I've learned so far
10
Be
Lucky
#1
#1
Judy Estrin
The Role of Luck in Startups (1 min)
Luck is when preparation
meets opportunity
#1
As luck would have it
article from Scientific American
#1
Every problem is an opportunity
#2
#2
Vinod Khosla
Big Problem Big Opportunity (30 sec)
What would you do with $5?
Tina Seelig - What I wish I Knew When I Was 20
#2
#3
Don't JUST follow your passion
#3
Interest
Market
Skills
#3
Marcus Sheridan
Started River Pools & Spas in 2001
Calculated risk and failure
#4
#4
Elon Musk
On Risk Taking (1 min)
#4
- Lowest Risk, Highest Volume
- Possibilities
- Highest Risk, Lowest Volume
Risk Meter
Do you have access to an email list?
Do you have an influencer friend?
#4
Risk + Failure = Normal
Batting average in the MLB
Meaningful Relationships
#5
Build meaningful relationships
Rob Nelson, CEO of Grow.com
Warren Osbourne, Founder of Braven
Aaron Skonnard, CEO Pluralsight
#5
Don't Burn Bridges!
For every negative interaction you should have 7 positive ones
#5
Gain attention by Telling Stories
#6
#6
Consumer attention span
is like a Goldfish's
Attention = Connection = Storytelling
Your customers are humans just like you.
So where are they spending their time?
Where are you spending your time?
#6
they
their
you
your
#6
Gary Vaynerchuk
On Story Telling (30 sec)
Prioritize
#7
Warren Buffet's Top 5
#7
#7
Carol Bartz
Managing a balanced life
#7
Qualtrics CEO loves golf
#7
Delegate. Build a world class team.
#7
Type A Personality.
#7
Jeff Hayzlett's 21 Questions.
Just go. Start. Do.
#8
#8
#8
Find the balance. It is a fine line.
But don't sweat the small things.
No better time than now to test, experiment, and build.
#8
Pay attention, listen, and adapt/adjust
#9
understand situations
dont be afraid of the pivot
#9
If you are struggling to figure out what will work, use the "my friend" test
#9
Where you see successes, wins, and results. DOUBLE DOWN!
#9
Use tools and advisors to your advantage
Don't fly solo. You are not alone.
#10
Startup Genome Report
7x more money raised & 3.5x more user growth
#10
Some tools I use.
#10
clarity.fm
Get real startup expert advice
emailhunter.co
find anyone's email address in seconds
clarity.fm
emailhunter.co
#10
mandrill.com / send grid / mailchimp
automated and easy drip campaigns
mandrill.com / send grid / mailchimp
detective.io
1-page summaries of the people you meet with
detective.io
welcome to the internet FB page
current memes and trends
welcome to the internet FB page
#10
snip.ly
smart links for sharing others content
hootsuite.com
automated social posting, including instagram
snip.ly
hootsuite.com
#10
adroll
automated and concierge retargeting advertising
Gmail - send later
send delayed and scheduled emails from gmail
adroll
Gmail - send later
#10
similarweb.com
spy on all your competitors
Twitter Search
easy keyword monitoring on twitter
similarweb.com
Twitter Search
#10
FB groups / Reddit / Quora
don't spam, ask and answer questions
helpareporter.com
give tips and stories of new news to reporters
FB groups / Reddit / Quora
helpareporter.com
#10
gleam.io
contest and giveaway software
hotjar.com
website user heat mapping
gleam.io
hotjar.com
#10
#1
Be relentlessly lucky
#2
Every Problem is an opportunity
#3
Don't JUST follow your passion
#4
Calculated risk and failure
#5
Networking/Don't Burn Bridges
#6
Gain attention & Be interesting
#7
Prioritize
#8
The art of the launch
#9
Find out what is working
#10
Use tools and advisors
trich_ t_rich /tylerjordanrichards
RAMP - Tyler's Top Ten
By Tyler Richards
RAMP - Tyler's Top Ten
BYU Intro to Entrepreneurship
- 690