Yoast SEO

and what it can do for you!

Yoast SEO

• 🥇 Highest Rated  SEO plugin on wordpress.org
• 🏗 Adds structure to your site so bots can understand it
• 👀 Helps visualise how Search Engines view your content
• 👮🏼‍♀️ Will try to stop you from making bas SEO decisions
• ⚙️ Has some tools to speed up SEO related things
• 🤷🏽‍♀️ Won't make you #1 on google (sorry 😅)

Crawling? Bots?

SERP

Content Analysis Tool

• 📏 Analysis content length, reading difficulty etc
• 🕸 Checks for internal links an
• 🔍 Analyses Keyword frequency within content
• 🚦 Gives easy 'traffic light' to content
• 🎉 Social / OG info for content
• ⚙️ Advanced features (noindex, nofollow, rel=)

Setup is key!

Let's Take a look!

Bonus Tip:

Google MyBusiness

If you don't have one, get it!

Q & A

Thanks for watching!

WordPress is..

• A website publishing tool or CMS
• A common platform to extend
• A free and open-source project (FOSS)
• An active community & welcoming user base

Slide with Screenshots

Thanks