Information Design in Language Data
Session 1: Introduction
Ahmad Haj Mosa
PwC Austria & FH Campus Wien
Vienna 2023
About me

Contents
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What is information
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What is information Design
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Examples of information Design
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Examples of language Data
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Course outline
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Syllabus and Assessments
What is Information?
What is Information
Knowledge obtained from investigation, study, or instruction
Facts
Intelligenece
News
Data
Instructions
Instructions
Messages
Communication or reception of knowledge or intelligence
https://www.merriam-webster.com/dictionary/information
What is Infomration
Information
Definitely true
Vitally important
Noninformation
Possibly true,
Possibly not true,
Probably not important, Possibly confusing
Designing information - Joel Katz
What is Infomration
Misinformation
Definitely not true
Important to avoid
Disinformation
Deliberately not true,
Used tactically to mislead
Designing information - Joel Katz
Disinformation

The inflatable tank is and example of disinformation used prior to Normandy landing in 1944
Disinformation


https://www.bmi.bund.de/SharedDocs/topthemen/EN/toptopic-disinformation/examples-of-russian-disinformation-and-the-facts.html
Comparison
https://www.rd.com/article/misinformation-vs-disinformation/

What is Design?
Design?
Design is a discipline of study and practice focused on the interaction between a person — a ‘user’— and the man-made environment, taking into account aesthetic, functional, contextual, cultural and societal considerations.
Hans Hofman, Artist, Educator
Design is the intermediary between information and understanding
https://www.theicod.org/en/professional-design/what-is-design/what-is-design
Design?
to design interactions with equipment that are easy, natural, and as pleasent as possible. This involves solving many problems in the desing of the human-computed interface
Information Design (The MIT Press)
To develop documents thar are comprehensible, rapidly and accuratly rertiveable, and easy to translate into effective action
Information Design (The MIT Press)
Design?
To enable people to find their way in three-dimensional space with comfort and ease-espicially urban space, but also, given recent developments, virtual space
Information Design (The MIT Press)
Design?
Designer
Data
Audience
Context
Visual form
Information
User(s)
Designing Information: Human Factors and Common Sense in Information Design
Design?
Functional Design
Non-functional Design
User-centered
Pragmatic
Accessible
Self-referential
Theoretical
Inaccessible
Designing Information: Human Factors and Common Sense in Information Design
When the design fails?
When the design fails?
Designer
Data
Audience
Context
Visual form
Information
User(s)
When the design fails?
Designer
Data
Unable to understand the meaning of data
Unable to understand the audince
Concerned with designing visual compelling graphics
Incomplete, skewed, oversimplified
Lack of insights or relationships
Too dense, arcane, or technical
Designing Information: Human Factors and Common Sense in Information Design
When the design fails?
Audience
Lack of visual literacy or education
Lack of specialized intelligence
Lack of interest in the subject
Designing Information: Human Factors and Common Sense in Information Design
When the design fails?

Automotive sections in newspapers are generally chaotic with high dense and not well organised data
When the design fails?

When the design fails?

This chart represents obama healthcare system, released by the republicans
Designing Information: Human Factors and Common Sense in Information Design
Don't Make Me Think


Don't Make Me Think: A Common Sense Approach to Web Usability (Voices That Matter)
Exercise
Task 1
Task: Design a parking sign
This street is a tow zone
Information to be included:
No stopping on both directions from 3:30 PM to 6:30 PM and 10:00 PM to 06:00 AM
Truck loading only on both directions from 06:00 AM to 10:00 AM (limit 1 hour)
Passenger loading only on the left direction from 10:00 AM to 03:30 PM or from 6:30 PM to 10:00 PM (limit 20 min)
Parking allowed on the right direction from 10:00 AM to 03:30 PM or from 6:30 PM to 10:00 PM
Pay at Kiosk
Task 1
Designing Information: Human Factors and Common Sense in Information Design


Task 2
Task: Design a visual illustration about coffee types in components between
Components: Espresso, Milk Foam, etc
Information to be included:
Percentage or volume of a component
Types:
Espresso contains only espresso
Caffe Latte 1/3 espresso, 2/3 Steamed Milk, 1/3 Foam
Cappuccino 1/3 espresso, 1/3 Steamed Milk, 2/3 Foam
Types of information
Space
Maps, Geography, Layouts, Floor,...
Time
Day, Year, Steps ,...
Numbers
KPIs, Temperature, Volume
Facts / Events
Climate Change, Pandemics
All in one Design?

Ethics in Design
Ethics in Design

Ethics in Design

Ethics in Design


Language Data
Language Data

Language Data

Language Data

Tools for Design


Figma

Adobe XD
Sketch
Course Outline
Design?
History and definition of Information Design
Design Thinking
Data storytelling
Human-AI interaction design guidelines
Language Data
Ethics of information design
A/B testing for UX/UI design
Information Design Session 1
By ahmadadiga
Information Design Session 1
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