Am Sagarwala
Associate Dean, Interaction Design @ Humber College. Proprietor @ Artform.ca
GrC 339
Web Design + Production
Week 10 • Analytics
This Week
- Final Project – due Nov 29
- Journal & Tutorials (4/5) due Sunday
- No lab, just extra help
- Course evaluations
- Determining KPIs
- Correlation vs causation
- Anayltics 101
Course Evaluations
- Instructions received via email.
- 10% of the class have completed so far.
- Your evaluations help decide if I should be here.
- Let's take 10 minutes to fill them out right now.
- Providing feedback helps GrC improve!
Key
Performance
Indicators
KPI's for University
- What are your goals in education?
- What information can be used to assess your progress?
- How will you measure performance when graduating?
Analytics
The study of analysis.
Not a new concept, but a new term rooted in analysis & statistics.
How to look at data and identify trends so that performance can be improved.
Platforms (Web)
- Google Analytics (#1)
- Siteimprove
- Hotjar
- Kissmetrics
- Adobe Analytics
- Parse.ly
- Umami.is (self-hosted)
- ...
Google Analytics
Installation
- Create a Google account
- Sign in at analytics.google.com
- Access Admin section
- Create a new account & property
- Fill out form
- Copy & add JavaScript code to site
- View dashboard for data
Userflow
demo time!
GRC339 Week 10
By Am Sagarwala
GRC339 Week 10
KPIs and Analytics
