GrC 339
Web Design + Production

 

Week 10 • Analytics

This Week

  • Final Projectdue Nov 29
  • Journal & Tutorials (4/5) due Sunday
  • No lab, just extra help
  • Course evaluations
  • Determining KPIs
  • Correlation vs causation
  • Anayltics 101

Course Evaluations

  • Instructions received via email.
  • 10% of the class have completed so far.
  • Your evaluations help decide if I should be here.
  • Let's take 10 minutes to fill them out right now.
  • Providing feedback helps GrC improve!

Key
Performance
Indicators

KPI's for University

  • What are your goals in education?
  • What information can be used to assess your progress?
  • How will you measure performance when graduating?

Analytics

The study of analysis.

Not a new concept, but a new term rooted in analysis & statistics.

How to look at data and identify trends so that  performance can be improved.

Platforms (Web)

  • Google Analytics (#1)
  • Siteimprove
  • Hotjar
  • Kissmetrics
  • Adobe Analytics
  • Parse.ly
  • Umami.is (self-hosted)
  • ...

Google Analytics
Installation

  1. Create a Google account
  2. Sign in at analytics.google.com
  3. Access Admin section
  4. Create a new account & property
  5. Fill out form
  6. Copy & add JavaScript code to site
  7. View dashboard for data

Userflow

demo time!

GRC339 Week 10

By Am Sagarwala

GRC339 Week 10

KPIs and Analytics

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