SMS Marketing

How to succeed with SMS marketing in your small business.

Alex Cumberland

How Does SMS Compare?

Open Rate / Engagement? Cost?

With Great Power....

Before you send:
Would the recipient really want to read this?

Effective SMS Campaigns

Upsell. Add-on Services. Events. Memberships. Reminders.

Common Use Cases

"Show this at the counter"

"Don't Forget!" Event Reminders

Discount Codes / Coupon

"We thought you might appreciate this"

SMS Needs Data

Up-to-date Contact Data

Marketing Data

Sales Data

SMS Must-Haves

URL Shortener

Data & Integrations

Automated Unsubscribe

Personalisation

Parting Comments

To the Right People.

At the Right Time.

Send the Right Message.

Thanks for your time

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