Genre Analysis

Comp 2

Explorations of Community Content and Spaces

A Beginning Guide to Graphic Design and Understanding Visual Genres

# Visual Genres

Visit GCF Global's Beginning Graphic Design Tutorial to Browse (click below)

What we know...

# Genre Analysis
"Genres are types of texts that are recognizable to readers and writers, and that meet the needs of the rhetorical situations in which they function" (Swales 467)

"Genres are how things get done, when langauge is used to accomplish them; these discoursal expecations are created by the genres that articulate the operations of the discourse community (Swales 472).

"Genres arise out of social purposes, and they're a form of social action within discourse communities" (Melzer 103-104)

"Discourses are ways of being in the world; they are forms of life which integrate words, acts, values, beliefs, attitudes, and social identities as well as gestures, glances, body positions and clothes" (Gee 7). How do genres apply to discourse and discourse community?
# Genre Analysis

Navigating our understanding of Genres...

# Genre Analysis

Exploring Genre Resources

  • Class Genre PowerPoint Activity (See Zoom Class Session Link)

Genre Facts and Ideas

Genres can...

- Be a form/medium of writing...

- Be a form/medium of communication...

- Serve the rhetorical needs of the group...

- Respond to situations of the writer...

- Have action-oriented goals, they accomplish tasks...

1.

2.

Genres have...

- Rules the community follow. They are...

-Expectations how and what they should communicate... They are...

- Features that determine how they work... They are...

- A specific visual aesthetic... They must look like...

3.

For Discourse Community Research, Genres will...

- SHOW the communication methods of the group.

- DEMONSTRATE important aspects of information sharing, what content is valued.

- CIRCULATE additional ideas the group should be aware of.

- PROMOTE group ideologies, behaviors, or trends.

-RECRUIT new members

# CHAPTER 2

Genre Concepts Exercise

# Genre Analysis

As a group, each member SELECT ONE of our readings (Kerry Dirk, Seeley et al., Hemstrom & Anders) this week to respond to the following:

 

1. Find and select a unique passage from the reading where you integrate a direct quote/paraphrase that shows a deeper understanding of genre or a new way of looking at the concept of discourse community.

 

2. What's an interesting GENRE EXAMPLE your article gives? Are you familiar with this genre and if not, what may be features of the genre you would need to know about? What could be other connections to this genre? (Post your writing in your appropriate GROUP thread)

 

3. SHARE and REPORT a specific example of genre usage inspired by the readings. Use the URL and share with your group in discussion once everyone has accomplished 1 & 2.

Research Buddies (Check-In)

  • Skim through your classmate's current Discourse Community Draft and provide comments (2-3) on the following for positive reinforcement or suggestions:

    • What do you like that they have in their current project?
    • Where do you see a place they could EXPAND on?
    • Is there a place where GENRE could come more into the conversation? (Textual, Narrative, Digital genres?)
    • I like what you are doing with X.... will you use a specific genre for inspiration?
    • Feedback on Primary research, visual evidence, or secondary sources - where might additional content help your conversation or expand it to include content on genre?
    • Do you have a suggestion on how their thesis statement could incorporate the idea of Genre more?
    • If you investigate a new genre, WHY? Where will it go within your project?
  • Upload a copy of your current project

Research Buddies (Check-In)

  • As a group, discuss the two options for the Topic Proposal Revisited:

    • Who is focusing on OPTION A: Expanding Discourse Community project to focus on genres important to the group? What additional primary, secondary, visual evidence are you considering for this?
    • Who is focusing on OPTION B: Doing a closer examination of a "new genre" and how audiences are responding to this genre and why it is important? What additional primary, secondary, visual evidence are you considering?

What role do genres have in continuing research that is important for discourse communities?

#Genre Analysis

Social Media and Writing (Wordtune)

How does advice on social media posting, connect to writing techniques and what Amicucci discusses in her article?

Amicucci (On Social Media Writing)

 

  • "Riffing" off other texts... How does this work?

 

  • Gearing your content to specific audiences... This happens by...

 

  • Shaping your "ethos" on a social media platform...?

 

  • Stylistic choices for visual rhetoric include...

 

  • How does "intertextuality" help you understand social media as a writing genre?

 

  • How does "interdiscursivity" help you understand social media as a writing genre?

What do you think are the Do's and Don'ts of effective Social media usage?

# Genre Analysis

Like all genres, each one includes technical features and components - let's take a look at the Blog...

Blogging Genre Ideas & Content

  • Identify a Blog's Features
    • How the community prioritizes their content
    • How users navigate to find information they are looking for
    • Use of Links, Hashtags, Emojis, additional social media content
    • Use of Organization Brands or marketing
  • Identify a Blog's Content Strategy
    • Does it engage in digital storytelling about a community? How?
    • Does it promote or advertise community values or services? How?
    • When a user visits, what content is most important?
    • In terms of genre, will the blog engage in: social action, promote upcoming events, highlight successes/credentials, circulate important tech/media awareness among the community
    • Does the Blog link to additional content important to a group?
  • Identify a Blog's connection to Discourse Community?
    • HOW IS THIS GENRE IMPORTANT TO THE GROUP? WHY IS IT USED? WHAT ARE OTHERS SAYING ABOUT YOUR GENRE?
# Genre Analysis

{Into the Blogosphere}

Prepping work for Mini_Presentations on Miller & Shepherd's Genre Analysis Article and its application

Genre Analysis Introduction

By codys

Genre Analysis Introduction

  • 42