WORKATION

Branding Concepts

W

Workation provides access to remote job opportunities, manages travel & accommodations infrastructure, and promotes a sense of community around the world.

Demographic:

Travelers, explorers, and individuals seeking change from the conventional means of living/working.

Desired Feels:

Excitement

Empowerment

Liberation

Self-determination

Adventurous

Digital community

Concept 1

Concept 2

Concept 3

Concept 4

Session 2

Typography

Spaceship

Pick a Silhouette

4 Concepts

7/31/16

Concept A

Concept B

Concept C

Concept D

Concept A

What's Next?

Finalize

Logo

Style

Then Logo Details + Color Palette

Thank You