Typical Codes And Conventions Of Indie Pop Music Videos

Location

Indie pop music videos are known to be low budget this means that the locations that are used in music videos consist of studios, cities, parks and the woods. These locations create mysteries which allow the audience to focus more on the narrative of the music video.

Performance

It is typical of indie pop music videos to have a performance of the artist or band. The performance allows the audience to witness the artists talents during the video. The performance in a music video is often paired with narrative in order to break up the narrative and give the video flow.

Mise-En-Scene

Indie music videos often have very simple mise-en-scene, such as costume, make-up and props that link the scene together. A prop uses its physical appearance to help tell the scene, for example, in our video our character is drinking alcohol straight from the bottle which suggests her alcoholism. Make-up and costume create the character, they tell the age, class status and era of the music video.