- a long-term vision/mission (ideology and analysis) and principles/values to guide them towards achieving the vision/mission.
- objectives and the strategy / plan to achieve those objectives.
- a process for making decisions and holding accountability.
Organizing vs Mobilizing
Mobilizing
Agreement on 1 idea
- Issue, plan, objective
Temporary coalition
Organizing
Broader vision and analysis of the world
Agreement on multiple intersecting ideas
- objectives, plans, what to do, how to do it
Permanent Organization
Organization vs Mobilization
Organizing
Unity is not a feeling...
Unity is not an emotion...
Unity presupposes ORGANIZATION.
To mobilize, everyone can be against the same thing...
Organization does not represent what you are against, organization represents what you are for.
- Kwame Ture and Kwame Nkrumah
Fundamentals of Organizing
Fundamentals of Organizing
The fundamental aspect of organizing is
* Technically, if the only thing you do is get people to agree to one thing, that is mobilizing, but that is still the fundamental aspect of organizing.
getting people to
agree to something
Organizing
Vision / Mission What we want beyond the objectives
Ideology and analysis
Principles Core values that hold us together
Objectives Tangible outcomes Can be demands or internal
Strategy Plan to win Objectives
Decision Making / Accountability How are decisions made
