Obsev Style - ModaMob
Created By Stephanie Shim
Brand Voice & Content Strategy
Obsev Style
Everything you need to know to look good.
Obsev's Style Enthusiast
Female | 18-30 | Shopaholic
She wants to be alluring, glamorous.
She wants to see celebrity fashion & sultry beauty.
She wants to be inspired, visually stimulated.
She wants to be on trend with the sexiest fashion.
She wants it all... in one place .
Who Is She?
Who Is She?
Kim Kardashian, Chrissy Teigen, Olivia Palermo,
Kylie Jenner, Blake Lively
Loves Instagram, Pinterest, YouTube
Avoids Facebook, Twitter
Who Does She Follow?
Which Social Media Platforms?
Compiled are the top performing, most eye-catching images from other popular Instagram accounts.
Coveted
Poised
Stylish
Timeless
Perspective
Style Favorite
Effortless
What Does She Share?
Must see inspiration
What Brings Her Back?
High contrast photography
Beautiful original content
Branded imagery
Recognizable content with a specific style of curated photos & graphics help with brand visibility.
Vibrant photos on ModaMob Instagram and Facebook tend to receive positive engagement.
Attractive photos get higher engagement; Original content gives visitors reason to return, transforming a visitor to a fan.
Content Strategy: What We Write
High & Lows #Dupes
Accessible Style & How To's #DIYs
Authoritative but casual, your expert Style BFF
Style Guides & Lookbooks #Inspo
Celebrity Looks for Less & Makeup Looks #BeautyTips
Young, personality driven, honest.
Content Strategy: What We Film
Beauty tutorials inspired by young celebrities
Runway to real life transformations
Expands to lifestyle tips for beauty, fitness & wellness
Style for men
Approachable style tips & fashion hacks
Photographic Style
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[EDITED] Obsev Stye/ModaMob Brand Visuals
By valeywood
