Justin Bieber - Baby

"Baby" is a song by Canadian recording artist Justin Bieber.  The music video for baby is quite an immature music video. It is mostly seen to be aimed at younger people. The majority of his fanbase is quite young at this time. He was a 16 year old boy and he attracted a mainly female audience. The music video is showing quite a cheesy love story narrative which I think will bring in more of a feminine fan group. The setting of the music video was based in a bowling alley which is a very childish location. The interest in the music video would be seen by girls as they are watching a cute young guy who can sing.  Bieber said that the video "will capture the song's message of trying to woo back a girl.

Audience Profile

Age: 8-16

Gender: Mainly female

Hobbies: They like hanging out with their friends

Interests: Watching YouTube

Other artists that they would listen to: One Direction

Arctic Monkeys - Why'd you only call me when you're high?

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"Why'd You Only Call Me When You're High?" is a song by English indie band Arctic Monkeys.

The song is already consisting of an inappropriate song title name as it consists of the use of drugs. The video shows a lot of inappropriate scenes of two people having sex and other people participating in drug taking. The video I believe is not very suitable to young people as it encourages the use of drugs and does not really consist of much family friendly scenes. The music vide shows almost a love story. lex sends multiple text messages to a girl called Stephanie to get a "booty call", without any answer.

The video is most suitable to young boys and girls, but most who are not too "mainstream". I think the target age is mainly 17+ seeing as they have and older fanbase.

Audience Profile

Age: 14-24

Gender: Females/Males

Hobbies: Going to concerts

Interests: Skating

Other artists that they would listen to: The Neighbourhood, The Kooks

Ariana Grande - Santa Tell Me

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Audience Profile

Age: 8-16

Gender: mainly female

Hobbies: They like to hang out with their friends and play games.

Interests: Youtube, going to concerts and following celebrities on social media.

Other artists that they would listen to: Selena Gomez, Justin Bieber, Taylor swift

"Santa Baby" is a song by American singer and actress Ariana Grande. This is a christmas song that was released in 2014 and shows a group of girls, including Grande, dancing around and having a fun time with her friends. This suits the intended audience for the video as their hobbies would include going out with their friends and hanging out with their friends. Although the song is a 'love' christmas song there is no rude language or any reference to any crude behavior in the actual music video making it suitable for the intended target audience of aged 8-16 girls.

Stormzy - Big For Your Boots

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Audience Profile

Age: 8-16

Gender: mainly female

Hobbies: they like hanging out with their friends

Interests:

Other artists that they would listen to: Skepta, Giggs, JME, Lethal Bizzle

"Big For Your Boots" is a song released by UK grime artist, Stormzy.