Nanobot Medical PRO
Nanobot Medical transforms complex life science and medical product-related concepts into medically accurate, easy-to-understand, focused visual media through 3D animation videos, illustration, virtual reality, augmented reality.
Arab Health 2024
Medical Expo support
2024
CASE STUDY
Trusted by:
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To create an interactive display showcasing different diseases and their associated gene mutations.
Additionally, we developed artworks, which were used for the booth, and animations on how Lymphangiography MRI and liquid biopsy collection work.
Children's Hospital of Philadelphia (CHOP) is the first hospital in the US devoted exclusively to the care of children. The "New Frontiers" project by the CHOP aims to find and diagnose rare mutations in children.
Project scope
Our main goal was to help CHOP present their clinical progress at the proper level at Arab Health 2024, with the presence of the US Ambassador and to ensure a smooth experience offline.
Interactive booth experience
Given the potentially distressing nature of some mutations, we adopted a cartoon approach for the patient portraits to present the information in a more pleasant and accessible manner.
Web Progressive Application
The project involved multiple language changes, which we managed through daily GitHub commits. Additionally, certain devices, such as the iPad Pro, required specific design and placement considerations, leading us to develop several layout types.
For the looped animation, we focused on the DNA strand, highlighting several mutated genes.
This targeted approach effectively conveys the genetic basis of the disorders in a visually engaging manner.
Looped videos
Animation
We needed to develop highly complex and visually appealing animations within one month. We adopted a bold cinematic approach to capture attention and emphasize the critical aspects of the content.
Scientific materials, proceeding. Storyboard development
Developing 3D models and other animated components. Providing with the draft and pre-final versions.
Creating the Progressive Web Application (PWA) for both web and mobile platforms
Developing patient stories.
Providing with the final materials
Timeline and Process
3
meetings
Communication with client is essential for us. To listen to them and provide with the best result
2
rounds
Two feedback rounds on the production stage
Duration from the idea to the final delivery of the materials
Two rounds for the animation
One review for the application design
Two rounds for the looped videos
8
weeks
Creating a 2D set of characters
WEEK 1
WEEK 4
WEEK 6
WEEK 8
- An interactive Progressive Web Application with autonomous working capability for the display
- A 2D set of characters: patient profiles and looped DNA videos in high-resolution, since they were planned as booth artworks.
- MoA video in 4K resolution
- Uncompressed animation in ACES color space, including both looped and hero animations
- High-resolution still prints for the client's website
Results
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Award of Distinction
360°VR Exeltis Experience
2019 25th Annual
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Gold award
360°VR Exeltis Experience
2019 Cannes Corporate Media & TV Awards
Bronze award
360°VR Exeltis Experience
2019 Creativity International Media & Interactive Design
Silver award
XTANDI® / Astellas Pharma
Creative MedMen Awards 2020 – Pharma/Film
Platinum Award
iBio AI in Oncology
2023 MUSE Creative Awards
CLIENTS
Andrii Koniukh
Co-Founder and CEO
EU •
Yurii Svidinenko
Co-Founder and Production director
US •
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CHOP 2024 Case studies
By Nanobot Medical
