Evaluation- Question 2

How effective is the combination of your main product and ancillary texts?

Synergy

1.Synergy is when artists try to make their music videos link to their songs but also artists also try to create many different media products to help create or develop their brand image and their identity. Furthermore, synergy helps to connect two products such as, a music video, digipak cover and magazine. 

2.Synergy is very important because it helps artists to spread their brand image/product to the wider audience, and through that many opportunities and distribution channels are created.

3. Synergy comes in many forms for example, digipaks, magazines and many other products for example; perfumes, stationary, clothes, posters etc. All of these synergy products help to promote an artists music.

Evaluation- Question 2

How effective is the combination of your main product and ancillary texts?

Colours: The colours I used for my music video was corresponding to the colours I used for my digipak. The allows the audience to acknowledge all the different form of media platforms an artists and helps them to appreciate them.

Throughout the whole project my overall design for the digipak and magazine was very simple and the these of simplicity run throughout the whole project e.g lack of effect, lack of complexity, lack of colours.

Evaluation- Question 2

How effective is the combination of your main product and ancillary texts?

Real Example...

Text

One real life example I can use is Ellie Goulding- Halcyon Days. She is a good pop example of synergy. This artists is in a similar to my artists, so she inspired my design for my artist as she is from the same genre, therefore it will have some similarities to my products.