Social Media as a Business Development and Growth Tool 

Caity Begg | Harvard '16

linkedin.com/in/caitlinbegg // @caitybegg

Looking at social media from a different perspective...

- Junior at Harvard

 

- Founded Dave Carvajal's

"5 Truths for Startup Success"

 

- Currently a resident at

Harvard's Innovation Lab

 

- Spoke at Triathlon Business

International Conference

 

About Me

A closer look at social media's applications

to business development and growth

-Twitter, Blogs, Facebook, etc.

 

- Unique and original content

 

- Quality of content of paramount importance

 

- Used as a connection tool

Social Media

credibility - networking - importance of details within profile

LinkedIn

What can come of effective use of social media / LinkedIn

from a business development and growth perspective?

 

ROI.

Results