PITCH

BY DUYGU ANUR

DESCRIBE THE THEME OF YOUR ANCILLARY PRODUCT IN 5 WORDS

BOLD

Simple

EYE CATCHING

MINIMAL

DARK

Magazine Advertisement 

Looking back at our audience research, our target audience is mostly females aged 16-24. During this age range majority of girls are keeping up with the latest fashion trends, celebrity gossip, latest make-up looks and pop music. As our target audience are still in education whether it being college or universities, they shop at local supermarkets like Tesco and Sainbury as well as shopping at trendy cloth shops like Topshop, Urban Outfitters & Zara. I have decided my advertisement will be placed in OK magazine and Hello magazine as it features the topics of our audience.