FOCUSING ON THE

USE

(R)

USEFULNESS

VALUE

utility

functionality

USABILITY

UX / UI

DESIGN

CONTENT

INSTEAD OF

USER RESEARCH

WE MIGHT BE DOING

LOSER RESEARCH

Employing ucd methods too late

lack of user context

self-fulfillment

LATE REQUIREMENTS

LOSER RESEARCH

THE PEOPLE WHO

MAKE WEBSITES

ARE NOT THE PEOPLE WHO

USE WEBSITES

TESTING is

KEY

EARLY WIREFRAMES

PAPER PROTOTYPES

FEATURE DESCRIPTIONS

LIVE PROTOTYPES

UX/UI PATTERN IDENTIFICATION

DESIGN SPRINT

GIVE CLIENTS AND USERS SOMETHING CONCRETE TO REACT TO EARLIER IN THE PROCESS

PATTERNS

CODE RECYCLING

EXPEDITED PROTOTYPING

lower user adoption barrier

MAKES REMOTE CODE COLLABORATION EASIER

describe a design problem and its solution

THE GOAL IS TO ALIGN the

user's mental model

with the

designer's mental model

SOME

EMERGING

PATTERNS

MOBILE-DESKTOP CROSSOVER

WHITESPACE

LARGER UI and text ELEMENTS

LOTS OF AFFORDANCE

MOBILE INSPIRED NAVIGATION

DON'T TAKE AFFORDANCE

FOR GRANTED

large heroes

SPEAKING OF SCROLLING...

INFINITE

STREAMING CONTENT

SOCIAL FEED

LONG

WELL-ORGANIZED CONTENT

DEFINED STRUCTURE

MASONRY LAYOUTS

MOVEMENT

Distracting and annoying

slows down page performance

not popular amongst adult users

BUT IF YOU absolutely

HAVE TO

SHOULD BE USER-INITIATED

USED AS A SUPPLEMENT TO CONTENT

SUBTLE PARALLAX

FALLBACK FOR VIDEOS

MODALS

Focusing on the USE(R)

By Rodrigo Dalcin

Focusing on the USE(R)

A sum-up of cool, eye-opening stuff I learned at some of the tracks I attended at the 2014 NN/g Usability Week in Toronto.

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