Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

COMPANY INFO

Nova combines proprietary drone technology with cinematic storytelling to create Sky Stories for audiences around the world. For more than a decade, we have pioneered this medium, producing narrative experiences told through precisely synchronized drones, visual design, and music.

We are also pleased to announce that Nova and SKYMAGIC have joined forces, bringing two world-class drone show pioneers under one roof. This strategic alliance unites over 25 years of combined experience and industry-leading technology to design and deliver unprecedented, high-impact aerial spectacles globally.

Originating from the original Intel drone light show division, which launched the first large-scale drone shows in 2012, Nova remains the category leader in drone entertainment. Today, that engineering foundation is part of our fully vertically integrated model. We design and manufacture our own drones and bring together research & development, hardware engineering, flight software, permitting and regulatory expertise, creative development, and show operations under one roof. This end-to-end approach gives Nova the ability to turn ambitious creative concepts into extraordinary, reliable, and repeatable experiences at scale.

SKYMAGIC were one of the worlds first Drone Light show companies in the world originally building its system in 2014 and being part of the wider NEWSUBSTANCE Group of Companies. Similar to Nova it has been a pioneer in this space leading the field in the development of pyro drones, the world's first laser drone and more recently smoke screen drones.

Merging Nova’s high-resolution, optimized drone platforms with SKYMAGIC's specialized pyro and laser-equipped drones will unite both companies' distinct technological and creative strengths, unlocking a completely new tier of hybrid high-fidelity multi-dimensional visual effects in the night sky.

COMPANY PROFILE

COMPANY INFO

Nova merges cinematic storytelling with proprietary drone technology to create
Sky Stories for global audiences.

Nova has led this medium for over a decade, producing narrative experiences
told through precisely synchronized drones, music, and visual design. Our
artists, engineers, and pilots have delivered productions across five continents.

Nova focuses on cinematic Sky Stories designed for global partners where narrative and emotional continuity matter as much as visual scale.

STORYTELLERS

WE ARE

COMPANY INFO

SKYMAGIC is the world’s leading drone light show company, with a core presence across Europe, the Middle East, USA and Asia. We are an award-winning team of creatives, technologists and storytellers.

Harnessing the abilities of drone light technology, we conjure stories in the sky, moving and entertaining audiences across the globe.

From formation through to trajectory design, we enable our clients multiple touch points for input, whilst also providing creative guidance and direction.

Stories, and how we tell them, are at the heart of what we do.

STORYTELLERS

WE ARE

INDUSTRY PIONEER
Originates from the Intel drone light show division, which launched the first large scale drone shows in 2012. Continues to advance drones as a narrative entertainment medium.

 

VERTICALLY INTEGRATED
Creative, engineering, manufacturing, flight software, permitting, and operations managed in house. Full control from concept through execution.

PROVEN GLOBAL TRACK RECORD
Thousands of successful flights across five continents for major events, brands, cultural institutions, and ticketed productions.

PERFECT SAFETY RECORD
Zero safety incidents. FAA compliant operations, licensed pilots, and redundant safety systems.

TECHNOLOGY PLUS STORYTELLING
Producers, artists, engineers, and pilots operate as one team. Faster development. Higher creative quality.


BUILT TO SCALE
From single performances to long run residencies and global touring shows.

INNOVATORS

COMPANY INFO

Our unique, proprietary show design software and hardware has been developed to control swarm drone flight formations for both outdoor and indoor shows, bringing art and technology together in the most unique way possible.

We have developed our own system to utilise a suite of programming environments that generate smooth and collision-free trajectories, simulate flight data and embed creative lighting design.

Our diverse team spans 3D design, illustration, technology, robotics, aeronautical engineering, logistics, live events, marketing, content creation, and PR to create memorable shows that use the world’s largest canvas: the sky.

INNOVATORS

WE ARE

WE ARE

GLOBAL

ABU DHABI, UNITED ARAB EMIRATES DOHA, QATAR MARINA BAY, SINGAPORE SEVILLE, SPAIN
AL AIN, UNITED ARAB EMIRATES DUBAI, UNITED ARAB EMIRATES MEXICO CITY, MEXICO SHANGHAI, CHINA
AL MARJAN, UNITED ARAB EMIRATES FRANKFURT, GERMANY MONTE CARLO, MONACO SHIZUOKA, JAPAN
ALULA, SAUDI ARABIA GENEVA, SWITZERLAND MOROCCO, AFRICA ST. MORITZ, SWITZERLAND
AMSTERDAM, NETHERLANDS HANZHOU, CHINA NEVADA, UNITED STATES OF AMERICA SYDNEY, AUSTRALIA
ATHENS, GREECE HAWAII, UNITED STATES OF AMERICA NEWCASTLE, UNITED KINGDOM TOKYO, JAPAN
BAKU, AZERBAIJAN JAKARTA, INDONESIA OSAKA, JAPAN VALLETA, MALTA
BIRMINGHAM, UNITED KINGDOM JEDDAH, SAUDI ARABIA OSLO, NORWAY VENICE, ITALY
BUCKINGHAMSHIRE, UK KITZBÜHEL, AUSTRIA OXFORDSHIRE, UNITED KINGDOM WESTON-SUPER-MARE, UNITED KINGDOM
CALIFORNIA, UNITED STATES OF AMERICA KUALA LUMPUR, MALAYSIA PORTSMOUTH, UNITED KINGDOM WINDSOR, UNITED KINGDOM
CHONGQING, CHINA LONDON, UNITED KINGDOM RAS AL KHAIMAH, UNITED ARAB EMIRATES YOKOHAMA, JAPAN
CORNWALL, UNITED KINGDOM LUSAIL, QATAR RIAU ISLANDS, INDONESIA YORKSHIRE, UNITED KINGDOM
DIRIYAH, SAUDI ARABIA MANCHESTER, UNITED KINGDOM RIYADH, SAUDI ARABIA ZÜRICH, SWITZERLAND

Both Nova & SKYMAGICS’s past work includes productions connected to the following events:

↘ 2018 PyeongChang Winter Olympics
↘ 2020 Tokyo Summer Olympics
↘ 2023 United Kingdom King Charles III Coronation
​↘ 2024 Zayed International Airport Inauguration
​↘ 2025 Vatican Jubilee Concert
​↘2025 Grand opening of the Zayed National Museum in the UAE
​↘2026 FIFA World Cup

DRONE PRODUCTIONS

From the early, pioneering records of 1,218 synchronized drones at the 2018 PyeongChang Winter Olympics to the breathtaking, fine-art re-creations of Michelangelo’s masterpieces above Vatican City in 2025, drone light shows have evolved from static record-breaking formations into a dynamic, narrative-driven global medium capable of multi-location stadium -wide spectacles. Full case studies are detailed in the appendix.

DELIVERING LARGE-SCALE

COMPANY INFO

OUR WORK

FIFA

Toronto, Canada. Mexico City, Mexico. New York, USA.

5000

2026

2026 FIFA WORLD CUP

Celebrating the World Cup Across Borders

Nova Sky Stories celebrated the FIFA World Cup 2026 by staging massive illuminated drone light shows across three host cities. In Mexico City, an aerial performance above the stadium kicked off the tournament with dynamic formations of the World Cup Trophy, Trionda match ball, mascots, and national flags. In Toronto, a cinematic display blended international football imagery with host-city identity to welcome the games to Canada. Finally, the celebration culminated in New York and New Jersey ahead of the Final with the region's largest drone spectacle to date. Featuring 5,000 synchronized drones over Liberty State Park, the multi-night show rendered team jerseys, the tournament logo, and the Statue of Liberty against the Manhattan skyline. Ultimately, these "Sky Stories" extended the tournament's excitement far beyond the stadiums, creating an unforgettable shared experience for millions of global fans.

2026 FIFA WORLD CUP

People&Co.

Saadiyat Island, UAE

6000

2025

ZAYED NATIONAL MUSEUM GRAND OPENING

A Modern Cultural Milestone

On December 2, 2025, the 54th UAE National Day, the Zayed National Museum opened on Saadiyat Island with a major nighttime event celebrating Sheikh Zayed’s life and legacy. Set against Norman Foster’s falcon-wing architecture, the inauguration featured live music from the UAE National Orchestra alongside historical projections onto the museum walls. The highlight was a synchronized performance by 6,000 LED-emitting drones—one of Nova's largest displays to date.

The fleet formed 3D patterns, falcon wings, typography, and national symbols, illustrating themes of unity, resilience, and ambition. The spectacle established the museum as a landmark and set a benchmark for heritage-led cultural events in the Gulf region.

ZAYED NATIONAL MUSEUM

The Vatican

St. Peter's Square, Vatican City

3000

2025

VATICAN JUBILEE CONCERT

The Vatican Lights Up the World

To celebrate the Catholic Church’s Jubilee Year, Nova Sky Stories launched Europe’s largest drone display over St. Peter’s Square, uniting 250,000 live spectators and millions watching globally. Accompanied by Andrea Bocelli and Teddy Swims singing "Amazing Grace," alongside performances by Pharrell Williams, John Legend, and Jennifer Hudson, 3,000 drones illuminated the night sky. The light show recreated Michelangelo’s Creation of Adam and Pietà directly above the Basilica for the first time in history. The fleet also formed a glowing portrait of Pope Francis, halos crowning the architecture, 3D hearts, doves of peace, and the word "JOY."

By executing this massive aerial performance over a UNESCO World Heritage site, Nova demonstrated flawless precision, strict safety, and deep cultural sensitivity on a global stage.

VATICAN CITY

Lucas Museum

Los Angeles, USA

2500

2026

THE LUCAS MUSEUM OF NARRATIVE ART OPENING

The Story Keeper

Nova Sky Stories brought the magic of cinematic storytelling to the opening of the Lucas Museum of Narrative Art in Los Angeles, celebrating the extraordinary legacy of George Lucas and the power of visual storytelling. Through a spectacular aerial performance, hundreds of synchronised drones transformed the night sky into a canvas of light, bringing iconic imagery and cinematic inspiration to life. Combining cutting-edge drone technology with creative choreography, the show paid tribute to the worlds of imagination, art and film that have shaped generations. Set against the backdrop of the museum's striking architecture, the performance created a memorable moment for guests and audiences alike. This unique Sky Story demonstrated how drone technology can extend storytelling beyond traditional screens, transforming a landmark cultural opening into an immersive celebration of creativity and innovation.

LUCAS MUSEUM

International Olympic Committee

Tokyo, Japan

1800

2020

TOKYO 2020 OLYMPIC GAMES

Drones Soar at the Opening Ceremony

During the Tokyo 2020 Opening Ceremony on July 23, 2021, 1,824 Intel drones transformed the night sky into a vast three-dimensional canvas, integrating technology directly into the event's artistic narrative. Following the Athletes’ Parade, the precisely choreographed aircraft shifted through intricate geometric patterns before morphing into the blue-and-white Tokyo 2020 emblem. The icon then transformed into a giant floating globe hovering above the stadium, serving as the visual center of the show.

This floating Earth became the emotional centerpiece as the ceremony transitioned into a powerful rendition of "Imagine," arranged by Hans Zimmer and performed by artists including John Legend and Keith Urban. Rather than treating the flight as a standalone visual effect, the creative team used the sky as an expanded stage to communicate a message of global connection and hope to millions of viewers worldwide.

TOKYO OLYMPICS

International Olympic Committee

PyeongChang, South Korea

1200

2018

PYEONGCHANG WINTER OLYMPICS

The World's First Olympic Drone Show

At the PyeongChang 2018 Winter Olympics, Nova’s team (then part of Intel) introduced a new medium of live entertainment with the first-ever Olympic drone light show. Featuring a record-breaking 1,218 Intel Shooting Star drones acting as 3D aerial pixels, the performance created fluid animations, from a snowboarder to the Olympic Rings.

Achieving this required pioneering hardware, flight-control tech, animation software, and operational procedures to safely coordinate over 1,000 autonomous aircraft in extreme winter conditions and strong winds. PyeongChang marked a pivotal moment where drones evolved from simple aircraft into a powerful storytelling tool. It proved thousands of drones could be precisely choreographed for live global audiences, establishing the foundation for Nova's ongoing large-scale aerial productions.

PYEONGCHANG OLYMPICS

Government of Malta

Valletta, Malta

500

2026

MALTA VISION 2050

Malta's Future on a National Stage

SKYMAGIC delivered two landmark drone shows for the launch of Vision Malta 2050 — a nationally televised celebration led by the Prime Minister to unveil the country’s new national identity and future vision. The first performance took place above the UNESCO-listed Ħaġar Qim Temples, where drones illuminated the ancient site with symbolic visuals inspired by Malta’s heritage and future ambition. A second large-scale production followed in Valletta, where the drones took flight twice during a high-profile live event featuring Cabinet ministers, entertainers, sports personalities, a live orchestra and illuminated staging. Broadcast nationally and covered widely across Maltese media, the productions placed drone storytelling at the heart of one of Malta’s most ambitious public launches in recent years.

MALTA 2050

Done+Dusted

Riyadh, Saudi Arabia

1200

2026

JOY AWARDS 2026

Redefining the Awards Experience

SKYMAGIC delivered two bespoke drone spectacles for Riyadh’s Joy Awards, reaching a global audience of 3.8 billion viewers. The first display featured a 1,200-drone tiger that moved in precise synchronisation with Katy Perry during her Lavender Carpet performance. This technical feat required exact timing between the aerial formations and live choreography to ensure a seamless broadcast experience. The second performance, staged for an international audience and Saudi dignitaries, integrated custom pyrotechnics with complex drone manoeuvres. This festival-scale production served as a visual centrepiece for the live ceremony. By blending creative ambition with technical precision, SKYMAGIC demonstrated its ability to produce large-scale, high-impact content that resonates both with live attendees and global broadcast viewers.

JOY AWARDS 26

DAE Global

Al Ain, UAE

1600

2025

AL AIN MUSEUM REOPENING CEREMONY

A Tribute to the UAE's First Museum

SKYMAGIC is proud to have celebrated the reopening of Al Ain Museum—the UAE's first museum—with a breathtaking drone spectacle. In the presence of H.H. Sheikh Hazza bin Zayed Al Nahyan, the ceremony reimagined thousands of years of history, from the Neolithic period to the Umm Al Nar era.

Directed by Chelsey Raysbrook and produced by DAE Global, our fleet of 1,600 drones acted as a dynamic extension of the stage. From dramatic pyro-drone openings to a synchronised "starfield" that guided live performers, the display blurred the line between earth and sky. Running on precise timecode sync, the performance fused seamlessly with Musicom's original score and Luke Halls Studio's video design, culminating in a massive murmuration to honour Al Ain's enduring cultural legacy.

AL AIN

Bradford 2025 UK City of Culture

Bradford, UK

600

2025

DAVID HOCKNEY X BRADFORD 2025

Painting the Sky with a Pop Art Legend

For Bradford 2025 UK City of Culture, SKYMAGIC presented Painting the Sky, a drone performance honouring David Hockney in his hometown of Bradford. Bringing Hockney’s vibrant portfolio out of the gallery, 600 drones reinterpreted iconic masterpieces - including A Bigger Splash and his 2021 Self Portrait - over the historic Salts Mill and Roberts Park. Beyond the live show, SKYMAGIC utilised long-exposure photography to recreate Garrowby Hill through light painting. By meticulously calculating drone flight paths, they captured the painting’s signature rolling fields and winding roads in a single frame, captured by photographer William Turner. This collaboration stands as a brilliant tribute to Hockney’s inquisitive spirit and lasting artistic legacy.

HOCKNEY

Ocean Outdoor

Olso, Norway

600

2025

TROLL 2 NETFLIX

The Awakening of a Norse Legend

SKYMAGIC lit up Holmenkollen, Oslo for the premiere of Netflix’s Troll 2. Inspired by the record-breaking original film, the colossal Troll rose from the mountainside and roared into the valley toward onlookers below. The Troll 2 title then erupted before a snow-inspired burst formed the classic Netflix “N”. Delivered with Ocean Outdoor Norway and Netflix Nordics, the show quickly gained national coverage from outlets including TV2 and NTB. As Norway’s largest ever drone show, it was visible across Oslo and sparked widespread public curiosity.

SKYMAGIC led all aerial content capture in partnership with Upper Cut Productions Ltd - showcasing the Troll, which stood taller than Big Ben, in striking detail against the wintry Norwegian landscape.

TROLL 2

Identity Global

Dubai, UAE

800

2026

INAURA

A Life in Flow

INAURA, Arada's new hospitality concept, blends design, fitness, and ritual to foster community-driven living. To celebrate its launch at Meydan Racecourse, SKYMAGIC and Identity Global choreographed an abstract aerial performance using an 800-drone fleet. The display drew direct inspiration from the building's architecture, projecting surreal staircases and geometric patterns into the sky to mirror its layered structure. Central to the narrative was a pearlescent orb, translated into fluid, nature-inspired imagery of drifting water droplets. This colour-saturated spectacle bridged the intimate and the monumental, effectively mirroring the brand's palette and vision.

The landmark event successfully unveiled INAURA as a premier destination for lifestyle-led living through an architecturally inspired fusion of technology and art.

INAURA

OLC

Dubai, UAE

500

2026

BURJ KHALIFA NEW YEAR'S EVE 2026

An Ambitious Theatrical New Year's Eve

OLC commissioned SKYMAGIC to integrate a drone show into a multi-layered New Year's Eve production at the Burj Khalifa. Rather than a standalone display, the drones were designed as "performers" alongside dancers, tightrope walkers, and pyrotechnics.

The fleet of 500 drones featured specialised pyrotechnic units, allowing for synchronised bursts of fire and light that punctuated the musical score. Achieving this required rigorous site analysis and coordination of airspace, road closures, and pedestrian flow. By treating the drones as a natural extension of the set, SKYMAGIC delivered a performance that felt emotionally connected to the live action. The result was a seamless, high-impact aerial chapter that balanced creative restraint with technical precision in a complex urban environment.

BURJ NYE 26

Ras Al Khaimah Tourism Development Authority

Ras Al Khaimah, UAE

2300

2026

RAS AL KHAIMAH NEW YEAR'S EVE 2026

A Mythological New Year Welcoming

SKYMAGIC returned to Al Marjan Island for a third year, delivering a cinematic drone performance for Ras Al Khaimah’s New Year’s Eve. Moving beyond traditional displays, the show centered on two mythical figures: The Phoenix and The Guardian of the Bay. The Phoenix, a titan with a 362m wingspan, soared 1200m across the bay. Powered by 300 pyro-drones, it utilized rapid-trigger technology to create a "living flame" effect, earning a Guinness World Record. Simultaneously, The Guardian emerged from the water, using pioneering laser drones to project light into the crowd, symbolizing unity. Merging mythic storytelling with record-breaking technology, the performance provided a high-impact prelude to the midnight fireworks by Grucci, cementing RAK’s reputation for world-class NYE celebrations.

RAK NYE 26

Evolve

Shanghai, China

1200

2025

LEGO WORLD PLAY DAY 2025

Activating Shanghai's Play Mode

SKYMAGIC helped bring LEGO’s World Play Day activation to life in celebration of the United Nations’ International Day of Play. Together, we transformed children’s imaginative ideas into a vibrant drone show next to Shanghai’s iconic Oriental Pearl TV Tower. Our performance featured scenes created in collaboration with a LEGO-organised children’s working group.

Highlights included a cat on a UFO unloading LEGO bricks, a dragon pollinating the city, a Minifigure controlled robot, and the Oriental Pearl TV Tower rocket launching and orbiting the world. Using 1,200 drones, a local record for Shanghai, in collaboration with our local partner CQQJ (苍穹科技), we attracted digital and live audiences alike in a moment of childlike wonder for all ages.

LEGO

Wasserman

Newcastle, UK

500

2025

SELA X NUFC 2025

Magpies Lift the Carabao Cup

In celebration of Newcastle United Football Club winning the Carabao Cup, their first domestic trophy in 70 years, we helped mark this historic moment in true Geordie style. We were joined by hundreds of thousands on Town Moor as we closed out the celebrations with Sela, lighting up the Newcastle skies. The show featured highlights of the winning game, including a tribute to Dan Burn’s incredible header and Alexander Isak’s perfect strike. Most importantly, we helped thank the Magpies' fans for their unwavering support.

This unforgettable event was brought to life by many talented teams, including Sela, Wasserman, and content capture by Sodium Films.

SELA X NUFC 25

S&DR200

Bishop Auckland, UK

400

2025

STOCKTON & DARLINGTON RAILWAY FESTIVAL

200 Years of Railway History

We wove a dreamlike journey of steam and stars through 200 years of railway history. The open-air spectacle, ‘All Change’, marked the official launch of S&DR200, a festival celebrating the birth of the modern railway. Created with theatre company imitating the dog, the performance featured large-scale set pieces, projection mapping, original music, and over 60 live performers. The show drifted in and out of time, from a sea of stars becoming a wormhole through history to a violet blossom of pride and the legendary Locomotion No.1 steaming across the sky.

This was a tribute to the railway pioneers, the dreamers, and the progress that keeps us moving forward. The Stockton & Darlington Railway set the world on track, and we had the honour of making it shine once again.

S&DR200

EXEED

Dubai, UAE

600

2025

EXEED INTERNATIONAL

Racing to an Electric Future

To celebrate the UAE debut of EXEED’s all-electric series, drones raced the new EVs down the runway at the iconic Skydive Dubai, flying just 4m off the ground in a symbolic race toward the future. They then ascended into the sky in sync with the car’s grand reveal on stage. Inspired by nature, the show reflected the spirit of the EV series: sleek design shaped by the wind, clean energy in motion, and power reimagined. Sparks of electricity lit up the night, echoing the quiet strength of the vehicles and closing with the bold statement, “Born For More”.

The spectacle was enjoyed by a VIP live audience and later, viewers across social media, with content from the night amassing nearly 3 million views on Instagram alone.

 

EXEED

DP World

Dubai, UAE

500

2025

DP WORLD X ICC CHAMPIONS TROPHY 2025

Cricket's Clash of Champions

On the eve of the highly anticipated Pakistan vs. India 2025 Champions Trophy clash, we celebrated the partnership between DP World and the ICC in style. The evening brought together esteemed business leaders, ICC officials, and cricketing legends, all looking to the sky as a cricket match made of light. From a fully 3D ICC Champions Trophy to a DP World truck delivering the match ball mid-air the skies told the story of global logistics meeting one of the world’s most beloved sports.

Together it created a celebration of the spirit of cricket, the power of technology, and the global connections that bring it all together.

DP WORLD

McLaren

Abu Dhabi, UAE

800

2024

MCLAREN F1

A Victory Lap with McLaren Racing

Following races in Las Vegas and Qatar, the fate of the 2024 Constructors’ Champions came down to the wire at the Yas Marina Circuit in Abu Dhabi. Against this backdrop, our show marked the momentous occasion in true McLaren style. The show was designed in McLaren’s iconic brand colours, Papaya, and was an electrifying surprise for both the audience and the McLaren Racing team. Mirroring an actual race, it featured everything from starting lights to a checkered flag, culminating in an epic celebration between drivers Lando Norris and Oscar Piastri up in the sky.

​The show was broadcast live across the world and quickly went viral on social media, amassing nearly 32 million views on McLaren’s Instagram alone.

MCLAREN

WPP Group 

Kitzbuhel, Austria

500

2025

MASTERCARD X HAHNENKAMM SKI RACES

Celebrating Champions at Hahnenkamm

High above the slopes of the Kitzbüheler Ski Club, we celebrated the 85th Hahnenkamm Races with a drone show capturing the electrifying spirit of this world-class alpine event. Commissioned by Mastercard, 81,000 visitors watched from the snow-covered slopes below as our display lit up the night. Inspired by Kitzbühel’s legendary races, we reimagined the thrill of the Slalom, Downhill, and Super-G, creating the illusion of racers carving down the mountainside. In a triumphant finale, the iconic Chamois Goat-shaped Kitzbühel Trophy appeared in the sky, honouring the champions.

In collaboration with WPP Group, the event embodied Mastercard’s vision—celebrating experiences that make life truly meaningful.

HAHNENKAMM

Private Client

Riau Islands, Indonesia

500

2025

PRIVATE CLIENT CELEBRATION

The Sea Awakens in Indonesia

PRIVATE CLIENT

At SKYMAGIC, we create extraordinary moments for private clients, crafting bespoke experiences for personal celebrations such as anniversaries, weddings, and birthdays. For this exclusive event, our team journeyed to a remote Indonesian island, curating an experience as rare as it was unforgettable. Against the vast ocean backdrop, we imagined the marine world coming to life—awakening in celebration and rising from the depths. Swirling schools of fish, playful seahorses, gliding sea turtles, and majestic manta rays took flight, their luminous forms painting a story of wonder above the sea.

Ras Al Khaimah Tourism Development Authority

Ras Al Khaimah, UAE

1400

2025

RAS AL KHAIMAH NEW YEAR’S EVE 2025

Innovating New Year Celebrations

As the clock struck midnight, 47 custom-built laser drones joined our fleet of 1,400 LED swarm drones to deliver a truly breathtaking performance. These technological marvels, developed in partnership with Light Electric, transformed the night sky into a radiant masterpiece. With their vibrant laser beams cutting through the darkness, the drones created dazzling illusions of shooting energy, captivating audiences and redefining the possibilities of LED, lasers, and swarm drone technology.

In addition to showcasing our innovative laser drone technology, the drone display broke two Guinness World Records: the Largest Aerial Display of a Tree Formed by Multirotors/Drones and the Largest Aerial Image of a Seashell Formed by Multirotors/Drones.

RAK NYE 25

Yorkshire Air Ambulance

Yorkshire, UK

500

2024

YORKSHIRE AIR AMBULANCE

Celebrating 25 Years of Saving Lives

SKYMAGIC had the pleasure of celebrating 25 years of Yorkshire Air Ambulance. With our UK studio based in Leeds, we are proud to take to the skies of Yorkshire to support this incredible charity.⁠ Filmed by Northern Visuals, we created a one-of-a-kind show featuring 500 of our drones showcasing a paramedic’s journey on a life-saving mission. The show includes the authentic voices of the Air Ambulance crew as they undertake real missions, bringing the experience to life.

We hope our small contribution encourages others to donate and help sustain the life-saving work of Yorkshire Air Ambulance.⁠

YAA

InspiredMinds!

Doha, Qatar

50

2024

WORLD SUMMIT AI QATAR 2024

Lighting the Future of AI

SKYMAGIC partnered with InspiredMinds! to put on an indoor drone show for the opening ceremony of the World Summit AI event at the Doha Exhibition and Convention Center. 50 of our indoor drones swarmed close to the audience to create a magical experience, including a heart appearing with a pulse wave tracking across in lights and “AI” raised above the stage in Arabic and English to celebrate the collective development of artificial intelligence globally. The showcase culminated in an ethereal constellation of sparkling stars.

Our advanced indoor drones perfectly captured the essence of the Summit, which focused on exploring innovation, transformative technology, and the potential of AI.

WORLD SUMMIT AI

MDLBEAST

Riyadh, Saudi Arabia

1600

2024

SOUNDSTORM 2024

A Rhythm Driven Pixel Odyssey

SKYMAGIC created two unique shows for Soundstorm 2024, flying across three nights of the music festival above the Big Beast Stage. The show concepts took inspiration from 8-bit aesthetics, immersing festivalgoers in a pixel heaven.  The first show, “Storm Games”, transported audiences into a nostalgic arcade world where retro games collided with a playful twist of music and technology. The second show, “Rhythm of the Cosmos”, followed a space explorer discovering music as the universal language that connects all life.

In addition to designing the drone display, SKYMAGIC also led the design of screen content, pyro and laser choreography, and soundtrack curation. SKYMAGICs’ pyro drones created spectacular hero-moments that captivated the festival audiences.

SOUNDSTORM 24

People&Co.

Jebel Hafeet National Park, UAE

1800

2024

EID AL ETIHAD 53

A Tribute to Heritage

SKYMAGIC are honoured to have been a part of the 53rd UAE Eid Al Etihad official ceremony, blending cutting-edge technology with powerful storytelling to create a one-of-a-kind experience in collaboration with People&Co. 1800 of our drones soared above Jebel Hafeet National Park to celebrate the nation’s rich heritage and vision for the future. Against the majestic backdrop of the park’s mountains, a theatre came alive where the past, present, and future were celebrated.

Our drones were more than a spectacle; they were storytellers weaving natural landscapes and abstract forms as an extension of the advanced projection mapping below while enhancing the intimate performances of live artists onstage. Carefully choreographed, the drones arrived in intervals, weaving seamlessly through multiple chapters of this evocative performance.

EID AL ETIHAD 53

LIGHTBLUE

Abu Dhabi, UAE

350

2024

ADIPEC GALA DINNER

Pyro Drones Mark Milestones

To mark the 40th anniversary of ADIPEC, SKYMAGIC was invited to craft a celebration that captured the organisation’s commitment to shaping the future of energy. This unique spectacle was designed to inspire attendees while embodying ADIPEC’s core messaging of connecting minds and transforming energy. By weaving storytelling with cutting-edge technology, we presented a vision that bridged ADIPEC’s legacy with its future ambitions.

In this show we used 50 pyro drones split across 2 scenes: with 15 positioned on the wing-tips of a falcon, and 35 integrated into the client logo. This setup demonstrates how pyro can be used to highlight and accentuate forms.
 

ADIPEC

The Pokémon Company International

Jakarta, Indonesia

1600

2024

PIKACHU’S INDONESIA JOURNEY

Legendary Pokémon Gather in Jakarta

SKYMAGIC are thrilled to have created an epic show for The Pokémon Company’s “Pikachu’s Indonesia Journey in JAKARTA” with 1600 drones. This event brought Pikachu’s adventure across Indonesia to life in the country’s largest-ever drone show. Legendary Pokémon like Kyogre, Groudon, and Rayquaza, alongside other beloved Pokémon, lit up the Jakarta night sky with stunning displays against Indonesia’s landscapes.

Throughout two nights, live audiences joined us in celebrating this magical experience, marking SKYMAGIC’s first drone show in Jakarta. ⁠

POKÉMON

The Pokémon Company International

Hawaii, USA

420

2024

POKÉMON WORLD CHAMPIONSHIPS 2024

Catching Waves in Hawaii

SKYMAGIC were invited back for our second year to perform at the Pokémon World Championship, held in 2024 in Hawaii. Over a span of 4 days, the “Dazzling Skies with Pikachu & Friends” show illuminated the skies over Waikiki Bay for the very first time as the largest drone light show to date in Hawaii. From Pikachu riding the waves on a Mantyke, to Dragonite soaring over the beachfront and a delightfully confused Psyduck, the magic of Pokémon was brought to life in the Hawaiian night sky.

We are thrilled our collaboration not only brought a variety of fan favourite Pokémon to life but also created a captivating performance that engaged the audience, championship goers, and the general public alike in a game of “Who’s that Pokémon” from the beach between scenes.

POKÉMON

BBC Studios

Portsmouth, UK

500

2024

D-DAY 80TH ANNIVERSARY

Tribute to the Fallen

Working hand-in-hand with the BBC Studios team, we developed the concept that the collective memory of the audience was drawing historic moments through time into our present. Leaning to an ethereal visual language, the design of this poignant tribute echoed the final moments of loved ones, spitfires soaring, and battleships crossing the oceans 80 years ago to the day. The heartfelt interviews with veterans, captured by the BBC Studios Events team, brought tears to eyes, whilst the exquisite audio design by Simon Haw MBE, enriched by his own military experience, added a deeply sensitive and sincere touch to the composition.

SKYMAGIC are truly grateful to have been asked to contribute to commemorating the bravery and sacrifices of those who took part in one of history’s most pivotal moments.

D-DAY 80

Alsayegh

Abu Dhabi, UAE

500

2024

AUTONOMOUS RACING LEAGUE

Creating an AI Dataverse

Lifting podium celebrations into the skies above the track, SKYMAGIC were invited by Alsayegh to create an electrifying drone display for ASPIRE’s revolutionary Autonomous Racing League. The drone performance at Yas Marina Circuit transported audiences into a thrilling data verse, from an expanding cosmic nebula to a digital eye scanning out across the iconic Shams Tower, elevated by the pyrotechnic artistry of Flash Art.

The performance dove deep into the realm of intelligence, showcasing the fusion of AI and racing. Marking a pivotal moment in extreme sports and autonomous vehicle development.

A2RL

Pepsi

London, UK

1000

2024

PEPSI

Launching a New Era of Pepsi

SKYMAGIC were commissioned by Grand Visual to light up the London skies for Pepsi, a key moment in the epic global launch of their new visual identity. The show brought life to the iconic Pepsi logo and new signature pulse in a dynamic blaze of blue and black. Working with Sodium Films, we created a dynamic piece of film in which FPV cameras soar around a rapidly changing Pepsi display.

With its exhilarating visuals, the film reached millions through Pepsi Max UK’s social media pages, partnered channels, and cinemas across the UK.

PEPSI

People&Co.

Abu Dhabi, UAE

1750

2024

ZAYED INTERNATIONAL AIRPORT

Landing an A380

SKYMAGIC teamed up with People&Co. and Emmy award-winning director, Mark A. Ritchie, to orchestrate our single most complex and ambitious drone show to date. In a piece of ground-breaking cinematography, SKYMAGIC landed a 3-dimensional A380 plane on the North Runway of the newly renamed Zayed International Airport, in Abu Dhabi.

A team of 17 pilots flew 1750 swarm drones and 6 camera drones – alongside a ground camera team – in a series of short flight windows to capture this spectacular feat, in collaboration with operational teams at the airport. The falcon’s journey has been broadcast far and wide across the Middle East, celebrating Zayed International Airport. This feat was the AV Awards 'Entertainment Technology Project of the Year' Winner.

ZIA

Dubai Department of Economy and Tourism

Dubai, UAE

1500

2024

321 FESTIVAL 2024

1500 Drones Illuminate Dubai

1500 of our custom-made RTK drones illuminated the skies of Dubai for the 321 Festival – an extraordinary ceremony to conclude our five-week residency for Dubai Shopping Festival. From the gaze of spellbound eyes, to heart-shaped ripples radiating from a single droplet, the drones conjured the beauty of the senses in harmony with performances by Emirati talents. Flowing three-dimensional spirals and a dramatic volumetric landscape formed a breath-taking crescendo, before shattering into hundreds of shimmering fragments.

The 321 Festival, created by Alsayegh, featured striking performances from world-class musicians Balqees, Tamer Hosny and Hussain Al Jassmi, and a breathtaking air show.

321 FESTIVAL

Identity

London, UK

600

2024

LONDON NEW YEAR'S EVE 2024

Blowing Bubbles Over the Thames

SKYMAGIC worked closely with Identity to create magical drone moments at the strike of midnight, as part of the Mayor of London’s New Year’s Eve celebrations. As crowds lined the Thames, the show kicked off with a swirling portal, counting down to midnight amidst the stars. George The Poet’s words amplified the eco-message of our drone dandelion, as seeds rode the unseen wind. ‘What a Wonderful World’ echoed across London alongside the whimsical vision of a carefree child blowing bubbles across the river. In a unique fusion of drones and pyrotechnics, each bubble blown was burst by the glistening sparks of Titanium Fireworks, kickstarting the celebrations with a bang.

Broadcast live across the country, the wider piece journeyed through pivotal moments of the year, from the King’s Coronation to the anniversary of the arrival of the Windrush generation.

LDN NYE 24

Netflix

Nevada, USA

400

2023

REBEL MOON X NETFLIX X MEDIAMONKS

Rebels Take Over the Sphere

SKYMAGIC proudly welcomed a new universe to Netflix as we took part in the unforgettable launch of the sci-fi show, "Rebel Moon". Encircling the Las Vegas Sphere with 400 drones for the very first time in history. With the team at MediaMonks, we transformed the Sphere’s Exosphere into a desolate and scorched planet, originating from a distant realm. Our drones orchestrated a radiant planetary ring, mirroring the intergalactic motifs of the Rebel Moon universe.

The Las Vegas Sphere transcends landmark status; a living canvas that’s positioned at the intersection of cutting-edge technology and limitless creativity. A place that, we ourselves, strive to be at the forefront of, and captured with FPV and drone cameras.
The project was recognised by AV Awards as their 'Venue Project of the Year' Winner.  

NETFLIX

Dubai Department of Economy and Tourism

Dubai, UAE

800

2023

DUBAI SHOPPING FESTIVAL 2023

The Pearl of the Gulf

SKYMAGIC were invited back by Dubai Shopping Festival for the third consecutive year, as their residency drone show. Performing twice a night for audiences.

For the first show, the pages of a magical book unfurled in the sky, guiding viewers through an enchanting fairytale. Designed in collaboration with the talented Emirati animator Mohammed Saeed Harib, the glistening particles of the book dispersed and reformed throughout the story, brought to life by wistful narration. The second show followed the adventure of a space explorer who steps into the future, entering through an opening in the sky. From soaring through the Hyperloop to racing a flying taxi, the cityscape evolved into a transfixing blend of sustainable urban spaces and advanced transportation systems.

DSF 23

Greggs

Newcastle, UK

500

2023

GREGGS: A BAKE ODYSSEY

Launching the Festive Bake

We transformed the night sky into a Greggs universe, celebrating the launch of the epic Festive Bake as never before. The stars aligned above Greggs’ Newcastle Bakery as we created a gastronomic galaxy - launching a Greggs space adventure inspired by the likes of retro NASA launches, Kubrick’s Space Odyssey and Thunderbirds. Playful interactions between the drone-formed delicacies and celestial elements brought a light-hearted touch to the spectacle, perfectly matching the tone of Greggs' wider campaign.

The campaign - captured by Sodium films - attracted wide-spread attention across social media platforms, obtaining over 10 million views. Contributing to a 9% increase in Greggs profits across the period. The campaign won the "Best Food & Drink Campaign" category for the Prolific North Marketing Awards 2024, and was shortlisted for the Campaign Tech Awards 2024.

GREGGS

Sela x NUFC

Newcastle, UK

500

2023

SELA X NUFC

Magpies Soar Above St James' Park

Commissioned by Sela, we created a drone show in anticipation of NUFC’s historic clash against PSG, boldly marking the club’s long-awaited return to the Champions League. NUFC fans flocked to St James’ Park to witness 500 drones take flight. The unique performance began with a powerful magpie soaring upwards; an elegant homage to the creature that so iconically embodies the Newcastle spirit. Not only a prelude to a magnificent victory against PSG, the show encapsulated the resilience, history, and undying spirit of Newcastle United.

This show was intentionally crafted for capture on social media platforms. We witnessed a surge of engagement from NUFC fans who eagerly watched and shared the content, keeping the momentum alive even after the game. This was all made possible by the many talented teams involved, including CSM Sport & Entertainment, Sodium Films and Upper Cut.

SELA X NUFC

Wilderness Festival

Oxfordshire, UK

500

2023

WILDERNESS FESTIVAL

Into the Wild

We were commissioned by Wilderness Festival to design and perform a drone show that would lift the wild spirit of the festival to the skies above. We brought crowds gathered at the Wilderness stage on a journey alike no other, exploring the notion of the wild as it exists in nature, in ourselves and the surrounding world.

Transported by a mystical, drifting hot air balloon, viewers were faced with curious creatures that blur the boundaries of reality and fantasy – from blinking peacock eyelets to a leaping emerald frog, before the story took a wild twist, inviting viewers to look inwards.

WILDERNESS

BBC Studios

Windsor, Cornwall and Cardiff, UK

1000

2023

CORONATION CONCERT

A Show Fit for a King

We brought the magic of the natural world to life in skies across the UK for the Coronation Concert. Flying simultaneously above Windsor Castle, Cardiff Bay and the Eden Project on live TV broadcast, we guided millions of viewers across the globe on an award-winning journey of wonder, exploring the intricate beauty of nature and its cruciality in sustaining life on planet Earth. Vibrant three dimensional formations conjured ethereal scenes, from the tranquil elegance of a heron resting by a river, to the watchful eyes of our wise owl. Underpinning the mesmerising visuals, a powerful message called for action, encouraging people across the UK to preserve the planet’s natural beauty and biodiversity.

Lighting up the skies with 1000 drones, this was the largest ever multi-location drone show in the UK; a suitably momentous way to mark The Coronation of The King and The Queen.

CORONATION

Coachella Valley Music & Arts Festival

California, USA

500

2023

COACHELLA 2023

Animating the History of Coachella

We created a show which celebrated the evolution of art at Coachella Festival, including iconic installations like Escape Velocity, H.i.P.O. and Caterpillar’s Longing.

Over both weekends of the festival, we lit up the skies above the Coachella’s main stage, crowds roaring as familiar creatures came to life, before travelling through a 3D drone portal into the world of BLACKPINK for their headline set.

COACHELLA 23

Bulan Bintang

Kuala Lumpur, Malaysia

350

2023

BULAN BINTANG TAKES THE SKY

A UFO Sighting at KL Tower

We designed a drone show that captured the magical essence of the Bulan Bintang brand, launching their newest clothing line as never seen before – from above the catwalk.

Breaking the record for the largest light show in the sky in Malaysia, the show was choregraphed to portray the evolutionary story of the brand. In collaboration with 33.3 Studio, we guided viewers on a journey through time, with key scenes including a sewing needle and thread – stitching together the fabric of the company – a traditional Kampung House and a 3D twinkling UFO, launching into the galaxies above.

BULAN BINTANG

Balich Wonder Studio

Doha, Qatar

500

2022

FIFA WORLD CUP 2022

World Cup Glory

We were invited by Balich Wonder Studio to design and deliver a dynamic resident drone show, for the duration of the World Cup. Sharing the sky with an incredible fireworks and special effects water display at Doha Corniche.

Created with the intention to welcome people to Qatar from all across the globe, some of the most memorable formations include two boys playfully kicking a ball, the peaceful union of two hands, and the iconic golden FIFA World Cup Trophy.

FIFA 22

Balich Wonder Studio

Hegra, AlUla

400

2022

THE SILENCE OF LIGHT: ALULA

Monuments Meet Theatrical Brilliance

SKYMAGIC designed a drone light artwork that responded to Hegra, the breathtaking UNESCO World Heritage site in AlUla, as part of AlUla Wellness Festival. The Silence of Light is an art installation that explores the origins, movement and beauty of light, and how this natural wonder is routed in Hegra.

Set above the monolithic Tomb of Lihyan Son of Kuza – Hegra’s largest tomb which rises to 72 feet high – the performance was designed to interact with the majestic landscape and celebrate its iconic landmarks and deep meaning. Through studying inscriptions from the tombs of Hegra, an understanding of the site’s relationship to the light and sun directly informed the concept of the piece.

HEGRA

Cartier

Kuala Lumpur, Malaysia

300

2022

CARTIER: INTO THE WILD

Lighting Up Kuala Lumpur

SKYMAGIC created a dazzling display in front of the striking urban backdrop of the Petronas Towers, guiding a live audience through the story of Cartier and their launch: Into the Wild.

The first ever drone show in KLCC Park, we let nature run wild in the city – from the iconic Cartier panther walking gracefully, blinking with glimmering emerald eyes, to an elegant opening hibiscus. The twinkling formations were accompanied by a dramatic soundtrack and overcast sky.

CARTIER

Let's Go Expo 2025

Osaka, Japan

800

2022

EXPO 2025 OSAKA COUNTDOWN

Drones and Fireworks Unite in Osaka

At the World Expo site in Osaka we broke records with an epic display, marking the three year countdown to Expo 2025. Attracting spectators in their thousands, the dynamic show design celebrated the many diverse forms of life: creatures from the natural world danced emphatically throughout an intricately laced narrative, which included traditional cultural Japanese symbols and motifs unique to Osaka.

In Japan’s first ever show to combine fireworks and drones alongside one another, we explored the Expo’s theme: Designing a Future Society for our Lives. This show won both the Event Marketing Awards "Silver Winner for Best Use of Technology", and the Jace Events "Special Award" Winner.

EXPO 25

BBC Studios

London, UK

400

2022

THE QUEEN'S PLATINUM JUBILEE 2022

Celebrating 70 Years on the Throne

Our one-of-a-kind show above Buckingham Palace brought joy and festivity to the country for the Queen’s Platinum Jubilee Concert. An afternoon tea atop the palace, a dignified swan in flight, and unforgettable corgi entertained hundreds of thousands across the nation and the world. With playfulness and poignance, our display celebrated the life of Queen Elizabeth, and brought with it a British touch of humour.

The BAFTA award-winning production received international acclaim, include recognition from awarding bodies such as Event Production Awards and [d]arc awards.

JUBILEE

Paramount+ Australia

Sydney, Australia

600

2022

PARAMOUNT+ LAUNCH

Iconic Characters Over Sydney Harbour

The largest drone show ever staged in the Southern Hemisphere at the time, we brought Paramount+’s vision to life—delivering ‘Unique Stories, Iconic Stars, and a Mountain of Entertainment.’ Marking the launch of the Paramount+ streaming platform, iconic characters such as SpongeBob SquarePants, Top Gun, Halo, Paw Patrol, and South Park lit up the sky above Sydney Harbour.

The show transfixed live audiences as part of the Vivid Sydney annual light festival, whilst also reaching countless viewers worldwide via live stream.

PARAMOUNT+

SKYMAGIC Brand Launch

Mt. Fuji, Japan

20

2018

MOUNT FUJI

A Fusion of Light and Sound at Mt. Fuji

We celebrated the beautiful backdrop of the world heritage site Mt. Fuji to stage SKYMAGIC's first ever live performance. The debut show for the first iteration of our fleet, we made history with an audio-visual display against the iconic mountain backdrop.

Dancing in perfect harmony to the live musical score, a traditional live performance by a trio of Japanese Shamisen players, this exceptional multi sensory show heralded the beginning of our journey into swarm formations.

MT FUJI

Across the Globe

500 - 1600

2022-24

OVER THE YEARS

Partnering with Pokémon

The Pokémon Company International

POKÉMON

PIKACHU’S INDONESIA JOURNEY 2024 - JAKARTA, INDONESIA

SKYMAGIC are thrilled to have created an epic show for The Pokémon Company’s “Pikachu’s Indonesia Journey in JAKARTA” with 1600 drones. This event brought Pikachu’s adventure across Indonesia to life in the country’s largest-ever drone show. Legendary Pokémon like Kyogre, Groudon, and Rayquaza, alongside other beloved Pokémon, lit up the Jakarta night sky with stunning displays against Indonesia’s landscapes. Across two nights, live audiences joined us in celebrating this magical experience, marking SKYMAGIC’s first drone show in Jakarta.

POKÉMON WORLD CHAMPIONSHIPS 2024 - HAWAII, USA

Over a span of 4 days, the “Dazzling Skies with Pikachu & Friends” show illuminated the skies over Waikiki Bay for the very first time as the largest drone light show to date in Hawaii. From Pikachu riding the waves on a Mantyke, to Dragonite soaring over the beachfront and a delightfully confused Psyduck, the magic of Pokémon was brought to life in the Hawaiian night sky. We are thrilled our collaboration not only brought a variety of fan favourite Pokémon to life but also created a captivating performance that engaged the audience, championship goers, and the general public alike in a game of “Who’s that Pokémon” from the beach between scenes.

POKÉMON

POKÉMON WORLD CHAMPIONSHIPS 2023 - YOKOHAMA, JAPAN

As part of the Pokémon World Championships 2023, SKYMAGIC created an extraordinary drone performance at Yokohama Rinko Park, Japan, for the “Pokémon Fantastic Live Show". Animating a diverse array of Pokémon over a span of 7 days, ranging from the latest Pokémon to beloved classics like Pikachu. With an innovative split-fleet design approach, Pokémon characters were seamlessly revealed in quick succession from different sides of the sky.

POKÉMON

PIKACHU WEEKEND 2022 - MARINA BAY, SINGAPORE

Captivating audiences that crowded around Marina Bay, SKYMAGIC created a show that flew iconic characters and sensational scenes above the harbour over three consecutive displays, as part of Pokémon Air Adventures. To the delight of thousands of fans, we brought Pikachu to Singapore in a jet plane, as well as other recognisable icons like the infamous Corsola. This was our first of many shows with the Pokémon brand. Throughout which we've had the opportunity to grow in fleet size.

POKÉMON

London, UK

300 - 600

2021, 22 & 24

OVER THE YEARS

London’s Midnight Moments

Multiple

LONDON NEW YEAR'S EVE 2024

SKYMAGIC worked with Identity to create magical drone moments at the strike of midnight, as part of the Mayor of London’s New Year’s Eve celebrations. As crowds lined the Thames, the show kicked off with a swirling portal, counting down to midnight amidst the stars. George The Poet’s words amplified the eco-message of our drone dandelion, as seeds rode the unseen wind. ‘What a Wonderful World’ echoed across London alongside the whimsical vision of a carefree child blowing bubbles across the river. In a unique fusion of drones and pyrotechnics, each bubble blown was burst by the glistening sparks of Titanium Fireworks, kickstarting the celebrations with a bang.

LDN NYE 24

LONDON NEW YEAR'S EVE 2022

Delivered from the Old Royal Naval College in Greenwich and over the River Thames, the show celebrated live entertainment through both abstract and conceptual elements. Showcasing the very best of London to the rest of the world and delivering a message of hope and unity. Broadcast live on BBC1 and BBC iPlayer, the drone choreography, augmented by fireworks and lighting, acted as a major part of the New Year Show that left a meaningful legacy of hope and celebration for the year to come.

LDN NYE 22

LONDON NEW YEAR'S EVE 2021

SKYMAGIC worked with Jack Morton to create an emotive performance that would inspire the world during the Pandemic, bringing to life some of the most iconic moments of 2020. With special narration from Sir David Attenborough, the 10-minute show designed for home-viewing and created in collaboration with the BBC, was broadcast live on BBC1 and watched by a global viewing audience of millions. It was the UK’s largest and London’s first ever large-scale drone show.

LDN NYE 21

Dubai, UAE

500 - 1500

2021-24

OVER THE YEARS

Dubai Shopping Festival

Dubai Department of Economy and Tourism

321 FESTIVAL

321 FESTIVAL 2024 - DUBAI SHOPPING FESTIVAL FINALE
​

1500 of our custom-made RTK drones illuminated the skies of Dubai for the 321 Festival – an extraordinary ceremony to conclude our five-week residency for Dubai Shopping Festival. From the gaze of spellbound eyes, to heart-shaped ripples radiating from a single droplet, the drones conjured the beauty of the senses in harmony with performances by Emirati talents. Flowing three-dimensional spirals and a dramatic volumetric landscape formed a breath-taking crescendo, before shattering into hundreds of shimmering fragments. The 321 Festival, created by Alsayegh, featured striking performances from world-class musicians Balqees, Tamer Hosny and Hussain Al Jassmi, and a breathtaking air show.

DSF 23

DUBAI SHOPPING FESTIVAL 2023

SKYMAGIC were invited back by Dubai Shopping Festival for the third consecutive year, as their residency drone show. Performing twice a night for audiences. For the first show, the pages of a magical book unfurled in the sky, guiding viewers through an enchanting fairytale. Designed in collaboration with the talented Emirati animator Mohammed Saeed Harib, the glistening particles of the book dispersed and reformed throughout the story, brought to life by wistful narration. The second show followed the adventure of a space explorer who steps into the future, entering through an opening in the sky.

DUBAI SHOPPING FESTIVAL 2022

SKYMAGIC were invited to return to Dubai for the second year running to create two incredible resident drone shows, flown daily over the duration of Dubai Shopping Festival.
Produced by DXB Live, the uniquely crafted performances moved audiences through two different points in time. One show told the story of the vibrant festival itself, whilst the second transported the viewer into Dubai of the future; an immersive sensory experience which blurred the boundaries of space and time. A never-before seen approach to a drone experience.

DSF 22

DSF 21

DUBAI SHOPPING FESTIVAL 2021

In the longest ever resident outdoor drone show until that point in time, SKYMAGIC transported audiences through the past, present and future of Dubai as part of the spectacular, annual Dubai Shopping Festival. From Dubai’s rich heritage and culture to the technological innovations of tomorrow, our dynamic performances delighted the thousands of visitors attending the festival daily, drawing significant footfall to the area across the expanse of JBR Beach. Augmented by the music of David Guetta’s ‘Titanium’, we delivered a total of 54 shows against the iconic city skyline.

CREATIVE INTEGRATION

Capture and Broadcast

SKYMAGIC has an established reputation for collaborating with some of the world’s leading drone and FPV camera operators, producing breathtaking content that reaches a global audience.

What sets SKYMAGIC apart in content creation is our expertise in designing for broadcast and expertly coordinating aerial filming across our fleet of drones. We choreograph dynamic fly-throughs and take calculated risks, capturing stunning footage from unparalleled vantage points. These unique perspectives create memorable, shareable moments that resonate with digital audiences.

With industry-leading experience, SKYMAGIC seamlessly integrates with larger film and broadcast teams, while also leading the charge in delivering engaging social assets for clients, brands, and collaborators.

FILMING WITH

CAPTURE

THE FLEET

CREATIVE EFFECTS

Pyro Drones

We can utilise pyro drones in many different ways to elevate the creative narrative of our LED drones. In this show for Ras Al-Khaimah, we used pyro drones to create dramatic hero moments. This scene in particular used 70 pyro units on our drones to create this tornado effect that filled the sky with swirling smoke.

70 UNITS

PYRO DRONES

In this show for ADIPEC, we used 50 pyro units split across 2 scenes: with 15 positioned on the wing-tips of a falcon, and 35 integrated into the client logo. This setup demonstrates how pyro can be used to highlight and accentuate forms.

Additionally, we can observe how the pyro falls here. The pyro is mounted on our LED drones, oriented to point vertically downward. The duration and fallout of the pyro effect varies depending on the specific product used.

50 UNITS

PYRO DRONES

For the 53rd UAE Eid Al Etihad official ceremony, we utilised pyro drones in a subtle, more scenically driven way. For this show, the drones extended the set: weaving natural landscapes and abstract forms as an extension of the advanced projection mapping below while enhancing the intimate performances of live artists onstage. In the moment above, the pyro subtly emphasised the storytelling element of dates dropping from a tree.

PYRO DRONES

In these two shows for Soundstorm Festival, we used different types of pyro products to produce distinct effects that enhance and elevate specific creative scenes. For instance, one type simulates a rocket ship launch, complete with a long and dramatic trail of igniting sparks. Another setup features a group of precisely timed small explosions, replicating the action of a Space Invaders style arcade game where players shoot at pixelated targets. Combinations like these can be done to create a varied and dynamic show.

PYRO DRONES

PYRO EFFECTS

UT 10X12 w/f silver (4m)

 

 

UT 15x15 w/f silver (5m)

 

 

UT 15x20 w/f silver (7m)

 

 

UT 20x20 w/f silver (7m)

 

 

PRODUCTS

*examples dependant on availability

 

 

UT 1/2x6 gerb jet silver (3m)

 

 

UT 1x25 gerb jet silver (11m)

 

LM 1x25 gerb jet siver (11m)

 

 

LM 1x35 gerb jet silver (13m)

 

 

*examples dependant on availability

 

 

PYRO EFFECTS

PRODUCTS

UT 15x20 gerb silver (7m)

 

 

LM 10x20 gold glit w/f (7m)

 

 

LM 25ft falling star white (11m)

 

 

LM 25ft falling star shimmer (11m)

 

 

*examples dependant on availability

 

 

PYRO EFFECTS

PRODUCTS

CREATIVE EFFECTS

Laser Drones

Since launching in 2015, SKYMAGIC has been at the forefront of the drone light show revolution. A decade later, our commitment to innovation continues with the unveiling of our latest advancement: SKYMAGIC Laser Drones.

This groundbreaking technology was conceived and developed in collaboration with leading lighting designers and the research team at Light Electric, and made its global debut in 2025.

Each drone is equipped with a precision-engineered gimbal system that supports a high-powered programmable laser—capable of producing visible beams from miles away. The technology excels in high-smoke environments, making it an ideal companion to pyrotechnic shows and atmospheric spectacles.

While Laser Drones retain the formation capabilities of our standard fleet, the additional payload slightly reduces flight time. However, our experienced team works hand-in-hand with clients to optimise show design for maximum visual impact and performance duration.

SKYMAGIC LASER

LASER DRONES

DRONE TECHNOLOGY

SKYMAGIC NAMING
KEEP PAGE YES NO?

To welcome 2025, SKYMAGIC debuted the Laser Drone technology for Ras Al Khaimah’s world record-breaking New Year’s Eve show. A fleet of 47 custom-built Laser Drones performed alongside 1,400 LED swarm drones, delivering a visual masterpiece that captured international attention—featured in publications such as AV Magazine and TPIMEA.

This was just the beginning. At SKYMAGIC, we believe we’ve only begun to explore the creative potential of Laser Drones as a revolutionary medium for airborne storytelling.

 

LASER DRONES

PRODUCTION

PERFORMANCE AREA

PRODUCTION

In the Performance Area, there are three zones with essential requirements that must be taken into account to deliver shows safely and efficiently:

TOLZ - Take Off & Landing Zone (area marked purple)
The TOLZ is the area required for the drones to take off to perform in the Show Box and land safely afterwards. Further details and requirements on TOLZ are in the following slide.

Show Box (area marked green)
The Show Box is where the drones carry out performances. This is usually located above or adjacent to the TOLZ. We cannot fly over people, property, or vehicles that are not within event control.

Safety Zone (area marked yellow)
The Safety Zone is the enclosed area surrounding the TOLZ, Show Box, and the drones' flight path travelling between the TOLZ and Show Box. This area should be free of objects outside our control, such as audiences, buildings, roads, vehicles, etc. The perimeter must be at least 50 metres in all directions away from the TOLZ and Show Box.

Geofences (area outlined yellow and red)
Within the Safety Zone are two invisible Geofences. The primary and secondary Geofences effectively act as two safety boundaries around the Show Box and TOLZ, which give a command to go-home or disarm. For further details on this safety protocol, please request the SKYMAGIC Technical Overview.

SHOW BOX

TOLZ

SAFETY ZONE

GEOFENCES

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

YOUR LOCATION

INSERT INFO ON THEIR LOCATION, & ALTER TEXT LEFT 

PRODUCTION

TAKE OFF & LANDING ZONE

The drones Take Off and Landing Zone (TOLZ) needs to be a flat secure area within our Drone Performance Area, usually inside or adjacent to our Show Box.

Next to our TOLZ area, we require a secure marquee or location where we prepare, charge and conduct safety checks of the drones and associated kit.

SKYMAGIC requires production items such as power supply, local crew, radios, and on-site transport. As outlined in our technical rider, which is to be provided and paid for by the client.

We can be flexible to the available on-site space requirements, so please talk to our team for support on providing initial guidance on your site.

→ 500 drones = 500 sq/m
→ 1000 drones = 1000 sq/m
→ 1500 drones = 1500 sq/m

As a general rule, we work to a metre squared per drone spacial requirement.
For example:

 

PRODUCTION

METEOROLOGICAL

The performance may be cancelled, suspended or delayed, depending on weather conditions which may not compatible with the performance, these include but are not limited to:

 

 

→ Windy conditions with a consistent speeds of 8 meters p/s or greater.
→ Sand storm or thunder storm / electrical storm.
→ Snow, rain or extreme condensation as a result of high humidity.
→ Extreme weather states – flooding, typhoon and the like.
→ Extreme temperatures.

SKYMAGIC holds safety as paramount, whilst balancing a commitment to adapt and find solutions working with relevant stakeholders and where possible aim to fly the show within 24 hours.
 

PRODUCTION

FINANCIALS

GUIDE PRICES

FINANCIALS

The cost of your drone show is influenced by various factors, including show duration, location, and production requirements. All our pricing is bespoke, tailored to your specific needs, and subject to a detailed site assessment and confirmation of your location and requirements. Please note that the indicative costs provided are exclusive of all national and international taxes, as well as onsite production costs as outlined in SKYMAGIC's rider.

→ 300 Drones = $149,000* (USD
→ 500 Drones = $300,000* (USD)
→ 1000 Drones = $495,000* (USD)

PLEASE CHECK & AMMEND PRIOR TO SENDING 

TECHNICAL RIDER

While our Technical Rider varies by show format, location, and client contract, the following outlines SKYMAGIC’s requirements, which must be provided and paid for by the client:

→ All permissions from the Civil Aviation Authority and other relevant bodies; interested parties (Police, landowners, security etc.) and cover any associated fees and costs in securing these permissions.
→ Dedicated Take Off and Landing Zone (TOLZ). The TOLZ needs to be flat / compacted sand and carpeted or covered where necessary to mitigate dust, it may need to be free of all metal dependant on fleet. Size dependant on drone number and space availability.
→ Dry, air-conditioned (stable at 20°c) secure marquee or cabin for storage and preparation of the drones and associated kit – size to be determined by fleet size (ideally located adjacent to the TOLZ / within 30m)
→ Communications – Show comms with dedicated Drone channel + noise cancelling headsets and comms panel in show control plus portion of two way radios - number and exact requirements determined by crew size and show operational needs.
→ Drone show to be cued by SKYMAGIC from a Front of House position within show control with clear line of sight to the drone performance area.
→ Provision of sufficient security personnel to secure drone equipment and drone production/TOLZ area from SKYMAGIC’s arrival on site to the load out of equipment.
→ Outdoor tower working lights at the TOLZ - number as prescribed by SKYMAGIC. To be available to SKYMAGIC from arrival on site.
→ Drone freight including all import duties and taxes.
→ Please note, a standard SKYMAGIC crew will total 6 team members onsite, for up to 6 nights depending on rehearsal schedule and wider event complexity.
→ Full site photo and ground plans pack.
→ Safety Management of 50m–100m Safety Zone in all directions as directed by SKYMAGIC.
→ Tables and chairs for workstations – number determined by crew size.
→ Access to stable WIFI in TOLZ area.
→ Crew logistics including flights, visas, all airport transfers and accommodation (4* + single occupancy double rooms with WiFi).
→ On site transport e.g. buggy if dictated by site.
→ Local ground transport.
→ On site crew catering.
→ Music track provided and cleared by the client for the event plus PA system at TOLZ location for Event.
→ English speaking local crew – exact number TBC. Must be the same crew every shift.
→ Access to show timecode required by SKYMAGIC when requested where applicable.
→ Access to bathrooms.
→ Power for the battery charging stations, workstations etc – exact power requirements and plan to be shared in advance.

FINANCIALS

THANK YOU

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

NOTICE: PROPRIETARY AND CONFIDENTIAL

All the content of this document (text, figures, lists, financial information, graphics, design, diagrams, as well as other graphic elements and/or audio videos), whichever the format used (paper or electronic), is confidential and proprietary to Nova Sky Stories.

 

Nova Sky Stories © All rights reserved.
This presentation is not a contractual proposal and has no binding effects for Nova Sky Stories until a final and written contract is entered into between the parties.

THANK YOU

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

Text 50%, Scale 90%, Height 40%

NOTICE: PROPRIETARY AND CONFIDENTIAL

All the content of this document (text, figures, lists, financial information, graphics, design, diagrams, as well as other graphic elements and/or audio videos), whichever the format used (paper or electronic), is confidential and proprietary to Nova Sky Stories.

 

Nova Sky Stories © All rights reserved.
This presentation is not a contractual proposal and has no binding effects for Nova Sky Stories until a final and written contract is entered into between the parties.

THANK YOU

NOTICE: PROPRIETARY AND CONFIDENTIAL

All the content of this document (text, figures, lists, financial information, graphics, design, diagrams, as well as other graphic elements and/or audio videos), whichever the format used (paper or electronic), is confidential and proprietary to Nova Sky Stories.

 

Nova Sky Stories © All rights reserved.
This presentation is not a contractual proposal and has no binding effects for Nova Sky Stories until a final and written contract is entered into between the parties.

NOVA SKY STORIES ANIMATED MASTER SALES DECK - 13 OCT 2026

By SKYMAGIC

NOVA SKY STORIES ANIMATED MASTER SALES DECK - 13 OCT 2026

  • 20