Trailers Forms and Conventions 

Special Effects

This could either be:

Freeze Frame

Slow Motion

Fades

Wipes

Fast Pans

CGI

 

Movie Information 

Captions

Director

Producer

Actor

Release Date 

Sound Track

 

 

 

 

Break With Continuity Filming Principles

 

In a trailer you are unlikely to see a long shot and instead you would see fast cuts from one scene to another as they don't want to let a lot of scenes out.

Heavy Emphasis on Close Ups

 

To emphasis the trailer they insert close ups which could either be someone holding a weapon or the back of someones head. This is used as in teaser trailers you are not given a lot of information so the close ups is to show the main shots to make the audience think about whats going to happen.

A Range Of Visual/Camera Styles

IF the film is Paranormal Activities then the visual style would be hand held documentary realism where you would have the characters holding the camera instead of a camera man.  

A Focus On Key Character Traits

All characters in a teaser trailers are all important as they could be either the hero, villain or a suspect. The trailer wants to introduce us to a character like Liam Neeson's character in A Walk Among The Tombstones as he tells us about himself. 

Fast Cutting

Is used in mostly action shots and suspense moment.

For example in the Expendables trailer you have a lot of action scenes which only stay for a few sceonds and moves straight away to the next one.

 

 

Shots

Every shot should be there for a reason in teaser trailers they want you to be aware of who's character is like and what happens. 

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By Zahra Malik