Getting Back to Fun
and BREWING!
AHA OFFICE HOUR

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every quarter (March, June, September, December)
- Next Event is Bootcamp at Homebrew Con in Asheville (https://www.homebrewcon.org/)
- Tell us in chat what you want to talk about in future sessions
The New "OFFICE HOUR"
- Practice Good Zoom Hygiene
- We follow Wheaton's Law - Don't Be A Dick
- Use the Zoom Q&A Interface to throw out questions and use the Chat!
Housekeeping
It's very easy for a Homebrew club to become a drinking club!
How do keep that from happening?
By Brewing
THe ProBlem
We are brewers...
If we wanted to just be beer drinkers, we can do that anywhere! Why go through the hassle of being in a club. Why both brewing if I can just pick up a 4 pack from the local brewery?
Shared activities make for stickier communities.
Shared practices makes for stickier hobbYISTs.
So What
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Big Brew Group Day - https://homebrewersassociation.org/aha-events/big-brew-national-homebrew-day/
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Bunch of
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"Monster Brew"/Wort Share with a Local Brewery
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"Brew With A Falcon"/Brew Buddies - brewing at member's homes
DIRECT BREWING
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The Club Comp - quarterly "Club Only Competition" centered on a beer style - casual? serious? up to you
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The Cross Club Comp - Steph (KC) - Thanos Gauntlet of Single Style
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Iron Brewer / Fantasy Draft / Challenge Brew - challenge your brewers!
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Advent Calendar / Beer Swap
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Bulk Ingredient Buy
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Pour At An Event (depending on legal goofery - state by state)
INDIRECT BREWING
The White Board
- "Brewer of the Year" - points system to gamify brewing activities
- give em a prize - wrestling belt/Mugs/gift certificates
- "Friendship Brew" - pick a random ingredient/theme and small teams (including non-brewers)
- Challenges/Future Topics
- Recruitment - getting new members
- Age is a factor! (how to keep refreshing the blood)
- Posters/flyers/biz cards/etc
- Got to meet in public!
- How to increase circulation between clubs (cross club comp) - Thanos Gauntlet (Steph)
- Make sure your website is clear about expectations and startup costs. (e.g. you can come to meetings for free)
- Focus on recruitment and touch base with new members to bring them back ("the social butterfly/greeter)
- Find people who are winning/unaffliated
- Retention
- focus on everything! - winemaking, mead, cider, etc - not just beer.
- "Doers" Burnout
- Recruitment - getting new members
Getting Back to Fun
By Drew Beechum
Getting Back to Fun
- 50