Narrative control

Heros and Villains

Propaganda

Propaganda

journalism vs controlling the narrative

5 Core Principles of Journalism

- Truth and accuracy - Getting facts right a cardinal principle

- Independence

- Impartiality

- Humanity & accountability

journalism vs Controlling the narrative

Truth and accuracy vs Editing / Perception

journalism vs Controlling the narrative

Truth and accuracy vs Editing / Perception

Truth and accuracy vs Editing / Perception

journalism vs Controlling the narrative

vilain narrative

hero narrative

https://youtu.be/6MmB7_e7ftY?t=30

journalism vs Controlling the narrative

Independence vs astroturfing

the practice of masking the sponsors of a message to make it appear as though it originates from and is supported by grassroots participants

impartiality vs censorship - suppressing opposing narratives

journalism vs Controlling the narrative

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what narratives can you identify ?

• is it 'emotionally charged'?
• is it told perpetually ?
• is the opposing version villainised ? 
• would it serve an identifiable group /movement ? 

Tips for 'giving Narratives a miss' 🤚

avoiding tell tale hero / villain narratives

identifying them

and not identifying with them

watching content in it's least edited form (e.g. uncut videos )

engaging in both sides of arguments' pros & cons

avoiding tell tale hero / villain narratives

identifying them

and not identifying with them

Tips for 'giving Narratives a miss' 🤚

using multiple SE / platforms / channels for information 

engaging in both sides of arguments' pros & cons

looking up source of references authors & publishers

avoiding tell tale hero / villain narratives

watching content in it's least edited form (e.g. uncut videos )

Tips for 'giving Narratives a miss' 🤚

identifying them

and not with them

all is left ...

 ✔️ - HQ Journalism 🙌