Landing Pages
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➡






- automate landing page creation
- make it scalable 📈
- use best SEO practices 🤓
- drive high traffic to HeadBox 🚦
- delightful UX
Currently all landing pages have to be created manually for every region and event type combination...not scalable 😭
'Content First' Design wip




Setting Up For
Delightful UX


We need you to test it and feedback 🙏
bit.ly/2XIvW1u

Setting Up For
Competitive Edge



tagvenue.com
Setting Up For
High Traffic



Search Keywords 'become' clean URLs

Setting Up For
High Traffic




Search Engines see
(Google, Microsoft, Yandex and Yahoo!)
Setting Up For
High Traffic



Marking up with Schema types so that content can be understood by the major search engines
Niche pages
with automated relevant venue listings value:


To Guests: see relevant venues that match their search intent
To Hosts: venues surface at the top like never before
To Search Engines: page slug and space names match, therefore page with highly relevant content gets ranked higher ⬆
To marketing team: less manual work as pages are put together with listings automatically
Service



Service
something that helps someone to do something
"your users define what your 'service' is"
good.services



Service
HeadBox helps B2C guests to find a matching venue
"your users define what your 'service' is"
good.services




Service to Guests
guests' remarks on our service 6 months ago...
“Very confusing experience - I took time to find my space I never heard from !”
- user who proactively emailed their feedback to QA
“I didn’t even realise I was on HeadBox” -many uers ☹️
“Branding is poor. Didn't trust your website, felt like it could be modernised. Tag venue had clearer interface in the end” - Amber*
“I didn’t quite get what I was looking for, disco or cocktails club” - Alan**
References:
**https://www.notion.so/headbox/2021-11-24-Guest-Interview-Alan-6a87c49891154669b09dfdd4763c45b4
*https://www.notion.so/headbox/2021-09-25-Guest-Interview-Amber-ef7a58786dda45c0bf0d5638f022216a


Service to Guests
guests' remarks on our service 6 months ago...





Service to Guests
our concerns 6 months ago...
Have we set clear expectations of our service to B2C guests on our platform ?


Service to Guests
our concerns 6 months ago...
Have we set clear expectations of our service to B2C guests on our platform ?
Are we optimising their journey from start to finish or hyper-focusing on one part ?


Service to Guests
our concerns 6 months ago...
Have we set clear expectations of our service to B2C guests on our platform ?
Are we optimising their journey from start to finish or hyper-focusing on one part ?
Are B2C guests able to complete the outcome they set out to do on our platform ?
and so on...
Service to Guests



Service to Guests
our concerns 6 months ago...
Have we set clear expectations of our service to B2C guests on our platform ?
- good.services/principle-2
Are we optimising their journey from start to finish or hyper-focusing on one part ?
- good.services/principle-8 and good.services/principle-9
Are B2C guests able to complete the outcome they set out to do on our platform ?
- good.services/principle-4
and so on...


Infinite landing pages
By jolantajasiulion
Infinite landing pages
- 176