UX is a Mindset

Katie Lee

UX Lead

Division of Biological Sciences

UC San Diego

UCCSC 2016

So, what is USEr Experience Design?

Title Text

User ExperienCe Design

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

Tools of the trade

  • Personas
  • Interviews
  • Cardsorting
  • Sitemaps
  • Affinity Diagrams
  • Scenarios
  • User Story Mapping
  • Static Wireframes
  • Flow Diagrams
  • Dynamic  Prototypes
  • Web Analytics
  • A/B Testing
  • User Tests

 

EArly Wireframes

 

Traditional Waterfall Development

design comps

wireframes

Agile Development

rapid

dynamic

prototyping

lead to better final designs

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

"I expect the best graduate programs to have the best websites and it is extremely frustrating when a program’s website is obviously old and stale..."

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

ImprovE:

  • Usability
  • Accessibility
  • Pleasure

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

  • Who are the users?
  • Why are we doing it?
  • What improvements do we want to make?
  • What goals do we have for the end product?
  • What are the features that will achieve those goals?
  • How will we measure our success?

How do we measure success?

  • Completion Rate
  • Task Abandoment
  • External Metrics
  • UX Metrics

How do we measure success?

  • Completion Rate
  • Task Abandoment
  • External Metrics
  • UX Metrics

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

Title Text

 

 

the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.

 

- Wikipedia

wiggle break

UX is not UI

User Interface Design is Programmable

  • Visual Design
  • Graphic Elements
  • Interactivity

 

 

User experience Design is a goal

  • to enhance user satisfaction

 

it's not about You

Who has time for UX?

  • Who are the users?
  • Why are we doing it?
  • What improvements do we want to make?
  • What goals do we have for the end product?
  • What are the features that will achieve those goals?
  • How will we measure our success?

keep it simple, stupid

CRUX

Campus resources for user experience design

crux-ucsd.slack.com

Real Life Examples

UX is a mindset...

so think about it!

homework

In the next week,

talk to someone who uses a product you've created.

THANKS!

Katie Lee

UX Lead, Division of Biological Sciences, UC San Diego

katielee@ucsd.edu

@katiedangerlee

crux-ucsd.slack.com

 

 

UX is a Mindset

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