Marco Alabruzzo
Senior Developer @ Festicket
http://marcoala.com - marco.alabruzzo@gmail.com
London Django Meetup Group
13 August 2019
Rewards enforce good behaviour
Punishment discourage bad behaviour
Sam Glucksberg, “The Influence of Strength of Drive on Functional Fixedness and Perceptual Recognition,” Journal of Experimental Psychology 63 (1962)
Sam Glucksberg,“Problem Solving: Response Competition Under the Influence of Drive,” Psychological Reports 15 (1964)
Algorithmic tasks
Heuristic tasks
Carl Mellström and Magnus Johannesson, “Crowding Out in Blood Donation: Was Titmuss Right?” Journal of the European Economic Association 6, no. 4 (June 2008)
Motivation experiment in a blood donation centre in Gothenburg (Sweden)
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voluntary donation
50 Swedish kronor compensation
50 Swedish kronor in charity
52%
30%
53%
Uri Gneezy and Aldo Rustichini, “A Fine Is a Price,” Journal of Legal Studies 29 (January 2000)
Two economists studied a group of child care facilities in Haifa, Israel
Rewards are motivators that come from the outside, much more effective are the motivators that come from the inside
Daniel Pink
Paloma Medina
Purpose
Mastery
Autonomy
Belonging
Improvement
Choice
Equality
Predictability
Significance
The purpose motivator is about the big picture, find a bigger meaning behind everyday activities
Purpose goals need to be tailor-made, no one-size-fits-all
Making other people's life better
Contribute to development of new technology
Giving back to society
Examples:
The Mastery motivator is related to skill improvement, every advancement makes us feel better
Challenges give us the possibility of improvement
Mihaly Csikszentmihalyi, "Flow", Harper Perennial, 1990
Elements of the Flow state
Mihaly Csikszentmihalyi, "Flow", Harper Perennial, 1990
The possibility of a failure
The right level of challenge
Ability to focus
Ability to control
Short feedback loop
Example of mastery: music appreciation
Mihaly Csikszentmihalyi, "Flow", Harper Perennial, 1990
Sensory
Analogic
Analytical
Individual sounds and rhythm
Connecting feelings and images to pattern of sounds
Focus on structural elements of music
The Autonomy motivator is about having control over our activities
Autonomy as creativity booster
In the 70s the 3M Company had a policy to allow their technical staff to spend up to 15 percent of their time on projects of their choosing (permitted bootlegging).
One of the employees - Arthur Fry - used this policy to work on adhesive bookmarks.
From his work come out the "Post-it" a product so innovative that made the fortune of both 3M and Arthur Fry
https://en.wikipedia.org/wiki/Post-it_Note
https://en.wikipedia.org/wiki/Arthur_Fry
Task
Time
Technique
Team
Dan Pink, Drive, Canongate Books
Extrinsic
Intrinsic
Algorithmic tasks
Heuristic tasks
Purpose
Mastery
Autonomy
Questions?
By Marco Alabruzzo
